ICF CERTIFIED COACHING
Stop performing a life that isn't yours
LifxCoaching helps you cut through the noise, get honest with yourself, and build a life rooted in who you actually are.
SOUND FAMILIAR?
Why people stay lost
It's not laziness. It's not lack of effort. It's that nobody ever helped you figure out who you actually are.
Living someone else's script
You wake up and go through the motions, but somewhere deep down you know this life was designed for someone else, not you.
Confident outside, hollow inside
You pull it together for everyone around you, but alone you feel a gap between who you show the world and who you actually are.
Stuck in endless drift
You keep starting over, trying new things, hoping something clicks. But without a clear sense of self, nothing ever really sticks.
THE REAL COST
Drifting has a price you keep paying
Every week you spend disconnected from yourself is a week spent building someone else's vision of your life.
Outrun by people who knew themselves
You've read the books, taken the quizzes, watched the videos. None of it stuck. Meanwhile, people who simply know what they want are moving forward while you're still circling the starting line.
The pullback before every breakthrough
You get close to something real, something that feels like yours, then you retreat. The pattern repeats and the window of opportunity quietly closes.
Years spent fitting into the wrong mold
Adapting to what others expect costs you. The longer you go without your own foundation, the harder it becomes to recognize what you actually want.
THE LIFXCOACHING WAY
A direct path back to knowing who you are
No personality tests, no vague affirmations. Just honest, structured coaching that helps you build real clarity from the inside out.
WEEK 1-2
Get brutally honest about where you actually are
We start with a no-filter audit of your values, patterns, and blind spots. Most people have never had this conversation. It's uncomfortable and it's exactly what changes everything.
THE METHOD
Four steps to knowing yourself completely
LifxCoaching follows a structured sequence built for people who are done drifting. Each module builds on the last, creating compounding clarity over time.
Weekly Coaching Sessions
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Accountability & Progress Tracking
Using weekly sessions and guided frameworks, you identify what you actually stand for. Not what sounds inspiring but what is genuinely and specifically true about you.
Goal Setting & Planning
With your identity as the foundation, we build goals that feel natural to pursue. These aren't borrowed ambitions. They are yours, and you feel the difference immediately.
The Honest Audit
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Weekly Coaching Sessions
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Accountability & Progress Tracking
Using weekly sessions and guided frameworks, you identify what you actually stand for. Not what sounds inspiring but what is genuinely and specifically true about you.
Goal Setting & Planning
With your identity as the foundation, we build goals that feel natural to pursue. These aren't borrowed ambitions. They are yours, and you feel the difference immediately.
The Honest Audit
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Weekly Coaching Sessions
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Accountability & Progress Tracking
Using weekly sessions and guided frameworks, you identify what you actually stand for. Not what sounds inspiring but what is genuinely and specifically true about you.
Goal Setting & Planning
With your identity as the foundation, we build goals that feel natural to pursue. These aren't borrowed ambitions. They are yours, and you feel the difference immediately.
The Honest Audit
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Weekly Coaching Sessions
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Accountability & Progress Tracking
Using weekly sessions and guided frameworks, you identify what you actually stand for. Not what sounds inspiring but what is genuinely and specifically true about you.
Goal Setting & Planning
With your identity as the foundation, we build goals that feel natural to pursue. These aren't borrowed ambitions. They are yours, and you feel the difference immediately.
The Honest Audit
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Weekly Coaching Sessions
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Accountability & Progress Tracking
Using weekly sessions and guided frameworks, you identify what you actually stand for. Not what sounds inspiring but what is genuinely and specifically true about you.
Goal Setting & Planning
With your identity as the foundation, we build goals that feel natural to pursue. These aren't borrowed ambitions. They are yours, and you feel the difference immediately.
The Honest Audit
Strip away the noise. We examine the roles you've been playing, the beliefs you've inherited, and the values you've never questioned. This is where real self-awareness begins.
Life Coach
Hey, I'm Malcolm
I coach because I love to see people do better. Not perform better for others, but genuinely do better for themselves. As an ICF Certified Life Coach, I work with people who are tired of not knowing who they are.
ICF Certified Life Coach
CLIENT RESULTS
What happens when you stop guessing at yourself
customer win
Amara T.
From people-pleaser to self-directed
I spent 30 years doing what I thought was expected. After 8 weeks with LifxCoaching I could finally say what I wanted without apologizing for it. The clarity was fast and it was real.
8 wks
To Core Clarity
From first session
100%
Self-Directed Goals
Set on her own terms
customer win
Devon C.
From drifting to deeply grounded
I kept starting over with no idea why nothing stuck. LifxCoaching helped me see the pattern I was trapped in. Three months later I have a direction I actually believe in and I stop second-guessing it.
3x
More Decisive
In daily choices
12 wks
Identity Reset
Full program length
Three ways to work with LifxCoaching
1:1 life coaching
Weekly private sessions at $50-150/session. Personalized coaching built around your identity, values, and goals. No scripts, no templates, just real honest work. - $50–150/session
Accountability Tracking
Between-session check-ins and structured progress reviews to make sure you keep moving. Accountability is the bridge between knowing and doing.
Goal Setting Intensives
Focused planning sessions to build a goal framework rooted in your actual identity. Walk away with a clear, personal roadmap you can trust and act on immediately.
FAQS
Questions, answered
Everything you need to know before you take the next step.
Therapy looks backward. Self-help gives generic advice. LifxCoaching is forward-facing and personal. Every session is built around you, your patterns, and your specific next step. Most clients notice a difference within the first two sessions.
That is exactly who this is for. You don't need to have answers coming in. The whole point of the process is to help you find them. Confusion at the start is not a barrier, it is the starting point.
Consider what staying stuck is already costing you. Missed opportunities, misaligned decisions, years spent performing a life that isn't yours. One honest session often shifts more than months of drifting alone.
Most clients see meaningful clarity within 4 to 8 sessions. Some continue weekly for 3 to 6 months to build lasting momentum. There is no fixed contract. You stay as long as it is useful.
Complicated is the norm, not the exception. Coaching doesn't require your life to be simple. It requires your willingness to be honest. If you have that, we can work with whatever is in front of you.
That conversation happens in the session, not after you quit. Part of the coaching relationship is honesty in both directions. If something isn't clicking, we adjust. Nothing about this is set in stone.
Completely. Everything discussed in sessions stays between you and your coach. Feeling safe to be honest is the foundation of this work, and that safety is non-negotiable.
The International Coaching Federation sets the global standard for ethical, effective coaching. ICF certification means your coach has logged hundreds of supervised hours and is held to a strict code of practice. You get real training, not weekend course credentials.
FREE DISCOVERY CALL
Ready to see what changes first?
Book a free discovery call and map the next practical step for your goals.
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November 2026
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GET IN TOUCH
Ready to stop guessing at who you are?
Book a session with LifxCoaching today and start the work that actually changes how you see yourself.
YOUR NEXT STEP
Ready to stop guessing at who you are?
Book a session with LifxCoaching today and start the work that actually changes how you see yourself.