Best Client Portal for Fitness Coaches in 2026 (7 Compared)

The best client portal for fitness coaches is the one your clients actually open between sessions: the place where today's workout, this week's check-in, their macros, their progress photos and their next call all live behind one login. If a client has to bounce between a training app, a booking link, a payment page and a WhatsApp thread, adherence slips and you spend your evenings chasing screenshots. So the deciding question is not "which app has the biggest exercise library" but "which portal carries the whole client journey, from sign-up to week twelve, without three extra subscriptions?"

Our pick is Coachful, because it puts workouts, nutrition targets, habits, check-ins, booking, payments, agreements, courses and a client community into one branded client app, and it pairs that with a free white-glove build so you do not have to set it all up alone. We make Coachful, so weigh that, and read the sections on the six other tools, which are fair about where each one beats us. Below you will find a five-question checklist, a table that maps your answers to a pick, seven ranked reviews, real costs at 5, 15 and 40 clients, and the red flags that make switching painful later.

What does a fitness coach actually need from a client portal?

A fitness coach needs a portal that delivers training and nutrition every day, collects proof of effort every week, and handles the money and paperwork once. Generic client portals built for consultants handle the paperwork well and the daily part badly.

Think about a typical online training client's week. Monday they open a lower-body session with supersets and tempo notes. Wednesday they log a heavier set and want to know if it is a PR. Thursday they film a squat for form feedback. Sunday they submit a weekly check-in with bodyweight, waist measurement, front and side photos, sleep and stress scores, and a note about a sore knee. Somewhere in there they book a monthly video call and their subscription renews. That is five or six different jobs, and each one is a place where a client can drop off.

Here is what that means for the portal:

• Workout delivery with logging. Supersets, circuits, AMRAP, EMOM and intervals need to render cleanly on a phone, and clients need to log sets so you can see history and PRs.
• Nutrition that matches your scope. Calorie and macro targets, meal plans or recipes, and ideally food lookup, so you are not managing a separate tracking app.
• Private progress tracking. Progress photos and measurements that only you and the client can see. Our guide to fitness coaching apps with progress photos covers this in depth.
• Weekly check-ins that you can review fast. A form with the same questions every week, filed against the client record, beats a DM thread.
• Booking and payments in the same place. Many fitness apps sell scheduling and payments as add-ons. Count them before you compare prices.
• Somewhere to sell and onboard. A sales page, an application form or a checkout, so a new client can pay, sign and start without you sending five links.
• Group delivery. If you run challenges or a 12-week group program, you want a cohort space and a feed, not a separate Facebook group. See our roundup of community platforms for online fitness coaches.

One scope point matters for every tool on this list. Fitness coaching is not medical care or physical therapy. If a client reports chest pain, dizziness or fainting during exercise, an injury that is getting worse, pregnancy complications, or signs of disordered eating, pause the program and refer them to a doctor or the right licensed professional. A pre-participation health questionnaire at intake (the PAR-Q+ is a well-known one) helps flag who needs clearance first. The U.S. Physical Activity Guidelines for Americans are a sound public baseline for general activity advice, and the National Institute of Mental Health keeps a clear overview of eating disorder warning signs. None of the coaching-focused tools here should hold clinical records; that belongs in a clinical system.

Which portal fits your practice? Answer these 5 questions

Five answers decide most of this choice. Write yours down before you look at any pricing page, because a slick exercise library is easy to fall for and expensive to leave.

1. How do you sell? Do clients find you through Instagram and book a discovery call, apply through a form, or buy a fixed program at checkout? If you need sales pages, funnels and email, a pure training app will leave you paying for a second platform.
2. What do you deliver between sessions? Just workouts? Workouts plus macros and meal plans? Habits, daily tasks, mindset lessons and a group feed? The more you deliver beyond the training block, the more a training-only app falls short.
3. How many active clients will you have in 12 months? Most fitness apps price by client count. A plan that is cheap at 5 clients can triple by 40.
4. Do you take live calls? If you run weekly or monthly video check-ins, you need booking with reminders and a video link. Several fitness apps do not do scheduling or video calls at all, or charge extra for it.
5. Do you work alone or with other coaches? Team seats, per-coach availability and permissions vary a lot, and some tools only add them at the top tier.

Which tool matches your answers?

We ranked on four things, in this order: one login for the whole client journey, between-session delivery, total stack cost once add-ons are counted, and setup effort (including whether someone will build it for you).

Vendor prices are as listed in October 2026 except where marked, and ABC Trainerize's pricing page was checked again today. "Older profile" marks details from vendor documentation reviewed in September 2026.

1. Coachful: one client app for training, nutrition, check-ins and the business behind it

Coachful is the strongest choice when your coaching is more than a workout feed. It is a coaching platform where one subscription covers booking, payments, contracts, program delivery with habits and check-ins, courses, a community, a website with funnels and email, and an AI assistant. You get one login; your client gets one app carrying your branding.

For fitness coaches, the piece that matters most is the Fitness & Nutrition pack (details on the fitness and nutrition page). It adds a workout builder with an exercise library of illustrated exercises, and it handles supersets, circuits, AMRAP, EMOM, intervals and tempo prescriptions. Clients log their workouts, and you see set history and PRs. On the nutrition side you can set targets down to calories and macros, build meal plans, add recipes, and let clients use food lookup and barcode scanning. Progress photos and measurements stay private, weekly check-ins land on the client record, and clients can send a private form-check video that you comment on with timestamps. Challenges are built in too, which is useful for a January kickoff or a summer shred group.

One honest limit up front: Coachful has no stock exercise videos. The illustrated library covers the movements, and you attach your own demo videos. Clients then learn your cues rather than a stranger's, but it is filming work if you have none yet.

Training is only part of what keeps a client on track. Coachful's programs run as multi-week blocks with weekly goals, daily tasks, habits, morning and evening check-ins, goals with progress bars and streaks. So a 12-week fat-loss program can carry the training block, a daily step and water habit, a morning check-in about sleep and soreness, and an evening one about food and mood, all in one view for the client.

On the coach side, each client record pulls together goals, check-ins, habits, notes, intake answers, tags, payments and sessions, with an AI briefing per client and a status of thriving, active, quiet or at risk. That status is the practical part: on a Monday you can see which of your 30 clients went quiet over the weekend and message them before they ghost.

Here is a short walkthrough of how programs are built and delivered:

The business side is where Coachful pulls away from fitness-only apps. Booking pages have availability rules, buffers, minimum notice and time-zone detection, with two-way Google, Apple/iCloud and Outlook sync, and either built-in video or auto-created Zoom, Meet or Teams links. Reminders go by email, plus SMS 24 hours before and WhatsApp 1 hour before once messaging is enabled. Payments run through your own Stripe Connect or Razorpay account, with subscriptions, payment plans, order bumps, coupons, refunds, Apple Pay and Google Pay. Coachful charges a 0% platform fee on those payments (since August 2026), so only Stripe or Razorpay processing applies. Coaching agreements go out with e-signature before the first call and stay on the client record; the coaching contracts page shows how.

For selling, you get a section-based website builder with 30 designed homepage templates, a blog and custom domain, plus booking, application, lead-magnet and checkout funnels with pixel and UTM tracking, and email sequences with triggers, delays and branching. Group coaching gets a community feed, group chat and cohort groups created automatically when someone enrolls in a program. Michelle, the built-in AI assistant, works from your live practice data to draft programs and emails and brief you before sessions; questions and planning are included in the membership, while confirmed builds use AI credits. More on that in our list of AI tools for online fitness coaches.

Why Coachful stands out: a free white-glove service. From Create, choose "We'll build it for you" and describe what you need: a website, a funnel, a 12-week program outline, a check-in form, an email sequence, a link-in-bio page or something else. You can attach up to 8 reference links and up to 10 files such as your logo, photos and existing program documents (no video files). The Coachful team builds it inside your own account, usually within about 24 hours. Nothing is invented: no fake credentials, testimonials or prices, and gaps are left for you to fill. It does not cover recording your exercise videos, logo design, ad management or ongoing marketing. Read more about the white-glove build service.

What Coachful does not do, so you can rule it out quickly: it does not sync with Garmin, Fitbit, Whoop or Oura, and Apple Health sync is not publicly available. It is not HIPAA-certified, so it is not for clinical records or insurance billing. There is no PayPal. The client app ships under the Coachful listing with your branding, not under your own App Store account. There is no permanent free plan, though there is a free trial.

Pricing is a flat monthly plan rather than per-client billing at every step: lower plans cap the number of clients, Pro is unlimited, and team plans add coach seats with per-coach availability and permissions (current plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients). Monthly plans cancel in one click. If you want the niche overview first, start at the Coachful for fitness coaches page.

2. Everfit: a free start for training-first coaches

Everfit earns second place because it is genuinely built for remote fitness coaching and lets you start for nothing. As listed in October 2026, its Starter plan is free forever for up to 5 clients, and paid Pro plans begin at $19/month ($16/month annually) for 5 clients, then scale by count: $29 for 10, $49 for 20, $95 for 50, $140 for 100 and $290 for 300 clients (monthly prices). Studio starts at $105/month for 50 clients and runs to $430/month at 500. There is a 30-day free trial with no contract and no card.

For a fitness coach, the core is workouts, habits, nutrition and messaging in a client app. If your offer is "a training plan in an app plus weekly feedback", Everfit covers that well. The catch is that several things fitness coaches end up needing are paid add-ons: Autoflow (its automation), payments and meal plans. So the 20-client figure of $49 is not the full price if you want clients to pay inside the app, get automated onboarding messages and receive meal plans.

Everfit also stops at the edge of delivery. Our vendor data shows no course builder, no website or funnels, and no email marketing. You will still need somewhere to sell, somewhere to send a contract, and probably a separate booking tool for calls. On Trustpilot, Everfit had a 2.7 rating from 16 reviews when we checked on 25 October 2026, which is a small sample but worth reading before you commit a roster to it.

Where it shines is the very first months. A new coach with three friends-of-friends clients can build a program library, learn what clients actually log, and pay nothing. The pain arrives later, when you have 25 clients, three add-ons, a website elsewhere and a Calendly bill, and you realize the training app is now one of five tools.

Pick it over Coachful if you only coach training and basic nutrition, have five or fewer clients right now, and want to spend nothing until the business proves itself, accepting that you will add separate tools for selling and calls.

3. ABC Trainerize: the add-on ecosystem

ABC Trainerize is one of the best-known fitness coaching apps, and its pricing explains both its appeal and its cost. When we checked its pricing page today, the free Basic plan covered 1 client, Grow was $10/month for 2 clients, and Pro started at $25/month for 5 clients, scaling to $135/month for up to 50 clients (per the page's FAQ). Studio Plus for fitness businesses starts at $275/month. Annual billing saves 10%. The 30-day trial gives unlimited clients with no card, then reverts to the free 1-client plan.

Workouts, habits, nutrition tracking and messaging are the base. Everything a coach uses to run the business is sold separately below Studio, as listed today: the Business add-on at $25/month (scheduling, referrals, payments and on-demand coaching), Stripe Integrated Payments at $10/month, Advanced Nutrition Coaching at $20/month on smaller Pro tiers or $45/month from Pro 30 up, Video Coaching at $10/month, and a Pro custom branded app at a one-time $169 setup fee. A coach with 40 clients who wants scheduling, payments and advanced nutrition is looking at roughly $135 + $25 + $10 + $45 = $215 a month before any website or email tool. That is an example built from listed prices, not a quote.

There is no course builder, website, funnels or email marketing in our vendor data. Our older profile also noted that client data export is incomplete: messages, photos and attachments do not come out. That matters for fitness coaches more than most, because progress photos are the history clients care about. Trustpilot showed 3.1 from 100 reviews on 25 October 2026.

The real strength is breadth for gyms and studios at the Studio tiers, where add-ons and a more fully branded app are included. For a solo online coach, the add-on math is the thing to run before signing up.

Pick it over Coachful if you mainly deliver training and only want to buy the add-ons you use (check Trainerize's current add-on list), you run a physical studio and want the Studio tier's bundle, or your clients already know the Trainerize app.

4. Practice Better: practice management with a nutrition lean

Practice Better comes from the wellness and nutrition practitioner world, so it is strongest where clinical-style organization matters: scheduling, telehealth, charting, billing, programs and a client portal. As listed in October 2026, Sprout is free for 3 clients; Starter is $35/month ($25 annual) for 10 clients; Professional is $69/month ($59 annual) for 300 clients; Plus is $99/month ($89 annual) with unlimited clients; and Team is $155/month ($145 annual) for 2 practitioners, up to 200 at $50 each. Trials run 30 days on Team and 14 days on other paid plans.

For a fitness coach who also does nutrition coaching, the appeal is that intake forms, notes, sessions and payments sit in one tidy portal. Practice Better Payments runs on Stripe, with no platform fee stated. The trade-offs are in the tiers. Evergreen programs, portal branding, a custom URL and SMS start on Plus at $99/month, so a coach who wants a self-paced program and a branded portal should budget for Plus from day one. Below Team, there is one practitioner per account.

Workout delivery is the gap for this audience. Practice Better is a practice manager, not a training app, so check how its programs would show a superset or an EMOM block on a phone before moving training clients in. Our older profile also found no website builder or funnel pages, so selling happens elsewhere. Trustpilot showed 3.8 from 87 reviews on 25 October 2026.

Charting is the feature that sets it apart, and it is also a hint about who it is for. If you are a registered dietitian or a licensed practitioner who adds some exercise programming, Practice Better's structure fits. If you are a coach whose product is training plus accountability, much of it will sit unused. Our client portal guide for nutrition coaches goes deeper on that side.

Pick it over Coachful if you are a licensed nutrition or wellness professional who needs charting and telehealth-style practice records more than workout programming, sales pages or a group community.

5. HubFit: low cost per client, narrow scope

HubFit's selling point is how many clients you get for the money. As listed in October 2026, Standard is $39/month ($33 annual) for up to 50 clients, Premium is $69/month ($57 annual) for up to 100, and Ultimate starts at $119/month ($99 annual) for 100 clients, rising to $419/month for 500. Every plan has a 14-day free trial, and it is free for clients.

Programs, nutrition, habits and check-ins cover the daily side of online training. For a coach running 40 low-touch app clients, $39 a month is hard to beat on paper. The limits show up when you look at what fitness coaches use to run the business. Payments and branding start at Premium, so a coach who wants clients to pay in the app is really on the $69 plan. Team members and Zapier start at Ultimate. A branded app is a $189/month add-on. Our older profile found no scheduling or booking, no video calls, no contracts and no website.

That makes HubFit a delivery tool, not a client portal in the full sense. A new client would still find you through a separate site, book a consult in a separate calendar tool, sign an agreement somewhere else, and only then get the HubFit invite. Each handoff is a place to lose a lead, and each one is another subscription.

HubFit had the strongest Trustpilot score in this group on 25 October 2026: 5 from 390 reviews. That is a real signal that clients and coaches like the day-to-day app, and it is worth taking seriously.

Pick it over Coachful if you coach a large roster of app-only clients with no calls, already have a website and booking setup you are happy with, and want the lowest cost per head for workout and nutrition delivery.

6. TrueCoach: programming and logs, kept simple

TrueCoach suits a strength or performance coach who writes programs, reads logs and replies to comments, and wants nothing else in the way. Its pricing page in October 2026 listed annual-billing monthly equivalents only: Starter at $26.34/month for up to 5 active clients, Standard at $57.99/month for 20, Pro at $136.99/month for 50, and Custom above that. Monthly-billing prices were not shown. There is a 14-day free trial with no card, and first-time annual subscribers get a 90-day money-back guarantee ("restrictions apply").

The workflow is clean for training: build the week, clients log, you review. Payments run via Stripe with no extra TrueCoach fee per its FAQ, though our older profile notes in-app payments only for coaches in the US, UK, Canada and Australia. A coach based in Germany or Brazil should check that before anything else.

What you give up is everything around the training. Our older profile found no video calls, contracts, courses, community or website, and scheduling was not on the pricing page's feature list. So the monthly call, the onboarding agreement, the group challenge and the sales page all live in other tools. Trustpilot showed 2.4 from 19 reviews on 25 October 2026.

Cost also climbs by tier. At 40 clients you are on Pro at $136.99 a month billed annually, which is more than many all-in-one platforms charge for unlimited clients, and that is before a booking tool, an email tool and a website.

Pick it over Coachful if you coach athletes on pure programming, never run calls or group programs, bank in one of the four supported countries, and value a minimal interface over everything else.

7. Coachway: fitness and nutrition with a sales pipeline

Coachway, from Copenhagen-based Coachway ApS, is built specifically for online fitness and nutrition coaches and covers more of the journey than most training apps. Its pricing page shows euros; our October 2026 data records a single plan at about $79/month covering up to 5 active clients, plus about $10 (EUR 9) per additional active client. The 14-day trial requires a card, with a billing reminder 3 days before it ends.

The feature list is strong for this niche: a workout builder with more than 1,800 exercises, supersets, AMRAP and templates; a meal planner with more than 1,100 recipes, macros, allergy filters and PDF export; check-in forms; weight, measurement and photo tracking; automations; a lead pipeline; and chat with voice and video messages. The client app runs on iOS and Android in 6 languages with your logo and colours inside the Coachway app, and there is a coach mobile app.

Two things push it down this list. The first is cost at scale: per-client pricing means 15 clients is about $179 and 40 clients about $429 a month in our conversion. The second is the payment fee. Coachway lists a 2.4% fee on transactions through its built-in payment system, while its structured data says no fee applies through your own Stripe checkout. Read the terms carefully: 2.4% on a $200 monthly program across 40 clients is $192 a month (an illustrative example).

We did not find a website builder, courses or community in our data, so sales pages and group content likely live elsewhere. Trustpilot showed 4.6 from 22 reviews on 27 October 2026.

Pick it over Coachful if your clients need the app in a language other than English, you want a very large recipe library out of the box, and you have a small, high-ticket roster where per-client pricing stays manageable.

How do the features compare side by side?

The pattern is clear: fitness apps are deep on training and thin on the business, while Coachful covers both. "Add-on" means the feature exists but costs extra as listed.

None of the vendor data we used confirms wearable sync for these tools, and Coachful does not offer it, so check each vendor directly if watch data matters to your clients.

What will each portal cost at 5, 15 and 40 clients?

At 5 clients the fitness apps look cheap; by 40 clients, with add-ons, most of them cost as much as or more than an all-in-one platform, and you still need a website and booking tool. The table uses monthly-billing prices as listed in October 2026 unless noted.

To make this concrete, here is an illustrative stack for a coach at 40 clients using a training app: the app itself, plus a scheduling tool, a website builder, an email platform and an e-signature tool. Each of those extra tools tends to carry its own monthly fee, so total the full stack before comparing against one flat plan. Our guide to payment platforms for online fitness coaches covers the processing side.

How would a fitness coach set this up in Coachful?

A typical setup takes an afternoon of decisions and a few evenings of filming, and the white-glove team can do the building. Here is an example for a coach launching a 12-week online strength and fat-loss program.

1. Request the build. Open Create, choose "We'll build it for you", and ask for a sales page and an application funnel for the 12-week program. Attach your logo, a few training photos and your current program spreadsheet.
2. Connect payments. Link your Stripe account and create the offer as a monthly subscription or a three-part payment plan, with a coupon for past clients.
3. Add the agreement and intake. Upload your coaching agreement for e-signature before the first call, and add intake questions on booking, including a health screening question set and a line asking clients to get medical clearance if anything is flagged.
4. Build the training block. In the workout builder, set up three weeks of sessions with supersets and tempo notes, then duplicate and progress them. Attach your own demo videos to key lifts.
5. Set nutrition targets. Add calorie and macro targets per client and a starter set of recipes, and turn on food lookup.
6. Add habits and check-ins. A daily steps habit, a morning check-in on sleep and soreness, and a weekly check-in with weight, waist, photos and a free-text note.
7. Open the cohort. When clients enroll, the cohort group is created automatically. Post a week-one challenge in the community feed.
8. Schedule calls. Create a monthly 30-minute review session type with a buffer and minimum notice, synced to your Google Calendar with an auto-created Zoom link.
9. Review on Mondays. Sort clients by status, open anyone marked quiet or at risk, read the AI briefing and their latest check-in, and reply with form-check comments.

If your clients will mostly live in the app, our page on the coaching client app shows what they see.

What red flags and switching costs should you watch for?

The biggest switching cost in fitness coaching is history: workout logs, PRs and progress photos. Check the export before you load a single client.

• Incomplete exports. Our older profile of ABC Trainerize found messages, photos and attachments missing from its export. Ask any vendor for a sample export first. Coachful exports the full client record as a ZIP (roster, notes, check-ins, goals, habits, sessions and form responses).
• Add-ons that are really requirements. If clients cannot pay, book or receive meal plans without an add-on, price it in from day one.
• Per-client tiers you will outgrow. Model your price at your 12-month client count, not today's.
• Payment fees on top of processing. A percentage fee on every transaction compounds as you grow. Coachway lists 2.4% through its built-in system; Coachful charges a 0% platform fee.
• Country limits on payments. TrueCoach's in-app payments covered four countries in our older profile.
• Wearable expectations. If clients expect their watch data in the portal, confirm the integration exists. Coachful does not sync Garmin, Fitbit, Whoop or Oura.
• Clinical creep. If you start storing diagnoses or injury treatment notes, you have moved past coaching scope. Refer out, and keep clinical records in a clinical system.

Moving into Coachful, clients, programs and content are imported for you during onboarding. For a broader view of the category beyond fitness, see our general guide to the best client portal software, and for self-paced programs, our course platforms for online fitness coaches roundup.

Which is the best client portal for fitness coaches?

For most online fitness coaches, Coachful is the best client portal because it carries the whole journey in one app: the sales page and checkout, the agreement, the workouts with logging, the macros and recipes, the habits and check-ins, the calls and the group. You pay one flat plan, no platform fee on payments, and the white-glove team builds the first version for you.

Choose Everfit if you want to start free with a few training-only clients. Choose ABC Trainerize if you run a studio and want its Studio bundle. Choose Practice Better if you are a licensed nutrition professional who needs charting. Choose HubFit for the lowest cost per app-only client, TrueCoach for pure programming, and Coachway if you need a multilingual client app.

In short: Coachful is a coaching platform for coaches who deliver programs, not just sessions, and who want to replace four to six tools with one. It does not sync wearables, hold clinical records or take PayPal. To start, take a free trial and request the free white-glove build from the Create page.

Frequently asked questions

What is a client portal for fitness coaches?

It is the app or web space where your clients receive workouts and nutrition targets, log training, submit check-ins and progress photos, book calls and pay. A good one replaces the mix of spreadsheets, PDFs and messaging threads many coaches start with.

Can Coachful replace my training app?

For most online coaches, yes. The Fitness & Nutrition pack covers a workout builder with supersets, circuits, AMRAP, EMOM, intervals and tempo, client logging with set history and PRs, macros, meal plans, recipes, food lookup, progress photos, measurements and form-check video. It has no stock exercise videos, so you attach your own demos.

Does Coachful sync with Apple Health, Garmin or Fitbit?

No. Coachful does not sync with Garmin, Fitbit, Whoop or Oura, and Apple Health sync is not publicly available. If wearable data is central to your coaching, check that integration with each vendor before you choose.

What is Coachful's free white-glove service?

From Create, you describe what you want built, such as a website, a funnel, a program or a check-in form, and attach up to 8 links and 10 files. The Coachful team builds it inside your account, usually within about 24 hours. It does not include filming videos, logo design or running ads.

Which fitness client portal is cheapest?

For very small rosters, Everfit's Starter plan is free for up to 5 clients, and ABC Trainerize has a free 1-client plan. For larger rosters, HubFit lists $39 a month for up to 50 clients. Count add-ons and the other tools you will need before calling any of them cheapest.

Do I need a branded app for my fitness clients?

Most clients care more about a clean daily view than whose name is in the App Store. Coachful's client app carries your branding inside the Coachful app; HubFit and ABC Trainerize sell branded apps as add-ons, and PT-focused tools vary by tier.

Can I run group programs and challenges in a client portal?

In Coachful, yes: enrolling in a program creates a cohort group automatically, and challenges, a community feed, group chat and group calls are built in. Most training-only apps on this list do not include a community, so groups end up on a separate platform.

Is a fitness client portal HIPAA compliant?

Do not assume so. Coachful is not HIPAA-certified and does not sign a BAA, so it is not for clinical records. Fitness coaching is not medical care; if a client has a medical condition or injury that needs treatment, refer them to a licensed professional.

How hard is it to switch fitness coaching software?

The hard part is moving workout history and progress photos, so test the export first. When you move to Coachful, clients, programs and content are imported for you during onboarding, and you can export the full client record as a ZIP later.

Should I pay monthly or annually?

Pay monthly until you are sure the tool fits your workflow. Annual discounts help, but some vendors, such as TrueCoach, only show annual prices on the pricing page, so ask for the monthly figure. Coachful's monthly plans cancel in one click.