Mindset Coaching Program (Free Template + Filled Example)
A mindset coaching program is a fixed run of weeks (usually 8 to 12) in which a client works through one belief, habit or pattern per week, with a short exercise, a worksheet, daily or weekly check-ins and a live call that ties it together. This page gives you a free, copyable 10-week template you can paste into your own documents today: weekly themes, exercises, worksheets, check-in questions, call agendas and the outcome each week should produce. Before the template, you will find the six decisions to make first, and after it a filled example for a fictional client, ways to send and store it, and how to price it.
We make Coachful, the coaching platform where this program is sent to the client, completed week by week and stored with the client record: intake answers, the signed agreement, check-ins, habits, notes and invoices in one place. You do not need Coachful to use the template. A shared document works for your first client. Once you run it with five or more people at once, the delivery tool starts to matter, and we cover that honestly further down.
If you are still setting up the practice itself, start with how to start a mindset coaching business and come back here when you are ready to build the offer.
What decisions should you make before using this template?
Six choices shape every line of the program, so settle them first. Write your answers at the top of your copy of the template; they become the program's one-page brief.
| Decision | Options | What tips it one way |
|---|---|---|
| 1. The one change the program promises | Quieter inner critic; acting despite fear of judgement; steadier self-trust after a setback; less perfectionism at work | Pick the problem your best past clients arrived with. One sentence, in their words, not yours. |
| 2. Length | 8, 10 or 12 weeks | 8 weeks suits a narrow pattern (for example, procrastination before launches). 12 weeks suits identity work that needs a relapse-and-recover cycle inside the program. 10 is a good default. |
| 3. Format | 1:1, small group (4 to 8), or hybrid (group calls plus two private calls) | 1:1 if the work is personal and private; group if peers seeing each other's progress helps (it usually does for confidence and visibility work). See how to choose your online coaching program format. |
| 4. Call rhythm | Weekly 60-minute calls; fortnightly 75-minute calls with async weeks between; 45-minute group calls plus a monthly 1:1 | Weekly suits clients new to coaching. Fortnightly suits self-directed clients and keeps your calendar lighter. |
| 5. Between-session load | Light (one 5-minute daily check-in), medium (check-in plus one 20-minute worksheet), heavy (daily journaling plus weekly worksheet plus a practice) | Ask how many minutes a day your client can protect. Most busy professionals keep 10 to 15 minutes, not 45. |
| 6. How you measure change | Self-rated belief strength (0 to 10), count of avoided actions taken, a before-and-after values sort, a short validated questionnaire you are licensed to use | Use one number you collect every week plus one qualitative reflection. Two measures you actually collect beat five you forget. |
One more choice sits underneath all six: who the program is not for. Write it down now. A mindset program is not therapy, and the people it is not suitable for (for example, someone in a current mental health crisis, or someone whose low mood is stopping them from functioning day to day) should be named in your sales page, your intake form and your agreement. We return to this in the scope section.
What is inside the mindset coaching program template?
The template has a program brief, an onboarding block, ten weekly modules and an offboarding block. Each week uses the same six parts so clients learn the rhythm by week two: theme, the belief or pattern under the microscope, the exercise, the worksheet, the check-in question and the call agenda, then the outcome. Copy it whole, then replace every [bracketed] fill-in.
Program brief (fill in once)
- Program name: [Name that states the change, e.g. "Quiet Critic: 10 Weeks to Acting Before You Feel Ready"]
- Who it is for: [e.g. mid-career professionals who over-prepare, delay visible work and replay mistakes at night]
- Who it is not for: [e.g. anyone in a mental health crisis, anyone currently advised by a clinician not to start coaching, anyone looking for diagnosis or treatment]
- Promised change (one sentence): [By week 10 you will [visible action] without [old pattern] taking over.]
- Format and rhythm: [1:1 / group of [number]], [weekly / fortnightly] calls of [minutes] minutes, [number] async weeks
- Weekly client time outside calls: [minutes] minutes a day, plus one worksheet of about [minutes] minutes
- Tracking number: ["How strongly do you believe [limiting belief] today, 0 to 10?"]
- Support between calls: [messages answered within [hours] hours on weekdays / voice notes / no async support]
Onboarding (before week 1)
- Intake questions (sent with booking):
- What made you look for help with your mindset now, rather than six months ago?
- Finish this sentence three different ways: "I would already be doing [goal] if I weren't..."
- When did you last do something you were afraid of? What happened in the hour before?
- What does your inner critic say most often, word for word?
- What have you already tried (books, courses, therapy, journaling apps), and what helped even a little?
- Are you currently working with a therapist, counsellor or doctor on your mental health? (Yes / No / Prefer to discuss on the call)
- How many minutes a day can you genuinely protect for this program?
- What would make you say in ten weeks, "That was worth it"?
- Coaching agreement signed before the first call: scope (coaching, not therapy), confidentiality and its limits, what happens if a safety concern comes up, cancellation and rescheduling, payment terms, refund terms, recording consent.
- Baseline measures: rate the core belief 0 to 10; list three actions you have avoided in the last month; pick five values from a list of 30 and rank them.
- Welcome message: "Here's how the next ten weeks work. Every Monday a new theme opens. Every morning you'll get one question that takes under two minutes. Every [day] we meet. You don't need to be motivated to show up; you just need to show up."
Week 1: Map the pattern
- Theme: Seeing the loop before trying to change it.
- Belief under the microscope: "This is just who I am."
- Exercise: Pattern log. Each time the critic shows up, note the trigger, the exact sentence, the feeling (one word), what you did next and what it cost you.
- Worksheet: "My loop on one page": trigger, thought, feeling, behaviour, short-term relief, long-term cost.
- Daily check-in: "Did the pattern show up yesterday? Where?"
- Call agenda: review the log together; name the pattern with a nickname the client chooses ("the Editor", "the Night Shift"); agree one moment this week to simply notice it, without fixing it.
- Outcome: the client can describe their loop in under a minute, in their own words.
Week 2: Find the belief under the behaviour
- Theme: What the pattern is protecting.
- Belief under the microscope: [the client's core belief, e.g. "If I'm seen trying and failing, people will think less of me."]
- Exercise: The downward arrow. Start with a recent avoided action and ask "and if that happened, what would it mean about me?" until the answer stops changing.
- Worksheet: Belief evidence table: two columns, "evidence it's true" and "evidence it's not the whole story", at least five lines in each.
- Daily check-in: "Rate your core belief today, 0 to 10."
- Call agenda: look at the evidence table; separate facts from interpretations; write the belief as a hypothesis ("I've been assuming...").
- Outcome: one core belief written down, plus the first 0 to 10 rating for your tracking line.
Week 3: Values as the steering wheel
- Theme: Choosing direction by values, not by comfort.
- Belief under the microscope: "I need to feel confident before I act."
- Exercise: Values sort (30 cards down to 5), then one "values-led action" per day, however small.
- Worksheet: "Where my week went": hours spent against the top five values, and the gap.
- Daily check-in: "Which value did you act on yesterday, and what did you do?"
- Call agenda: spot the value the critic most often overrides; agree one larger values-led action for week 4.
- Outcome: a ranked values list and seven small actions logged against it.
Week 4: Talking back to the critic
- Theme: Hearing the inner critic as a voice, not a verdict.
- Belief under the microscope: [the critic's most frequent sentence from intake]
- Exercise: Third-person reframe. Write the critic's sentence, then answer it as you would answer a friend who said it about themselves.
- Worksheet: Critic script rewrite: five critic sentences, five replies, one line on what each reply would let you do.
- Daily check-in: "What did the critic say yesterday? What did you say back?"
- Call agenda: read two replies aloud; practise the reply in the moment with a live role play.
- Outcome: a short "reply card" the client keeps on their phone.
Week 5: Small exposures
- Theme: Building evidence by doing.
- Belief under the microscope: "If I try it, it'll go badly."
- Exercise: Courage ladder. List ten avoided actions from easiest to hardest; do rungs 1 to 3 this week.
- Worksheet: Prediction log: before each rung, write what you expect to happen and how bad (0 to 10); after, write what happened.
- Daily check-in: "Did you take a rung? What did you predict, and what happened?"
- Call agenda: compare predictions with results; celebrate the attempt, not the outcome; choose rungs for next week.
- Outcome: three avoided actions taken, with predictions on paper.
Week 6: Midpoint review
- Theme: What has moved, what has not, and why.
- Exercise: Re-rate the core belief; re-count avoided actions from the last two weeks; compare with baseline.
- Worksheet: Midpoint reflection: "What I do differently now", "What still trips me", "What I need from the next four weeks". (For a fuller version see our mid-program check-in template.)
- Daily check-in: paused this week; replaced by one longer reflection.
- Call agenda: agree whether to stay on the plan or adjust weeks 7 to 10; reset the daily time commitment if it has slipped.
- Outcome: a written midpoint note both of you sign off on, and an updated plan.
Week 7: Setbacks without spirals
- Theme: Treating a bad day as data.
- Belief under the microscope: "One slip means I've failed the whole thing."
- Exercise: Setback script: what happened, what I told myself, what a kinder and more accurate sentence would be, the next small action.
- Worksheet: "My early warning signs": the three signals that the old loop is starting (sleep, scrolling, over-preparing, cancelling plans).
- Daily check-in: "Energy today 1 to 5, and one thing you're proud of from yesterday."
- Call agenda: rehearse the setback script on a real slip from the past week.
- Outcome: a personal recovery plan of no more than five lines.
Week 8: Identity and habits
- Theme: Acting as the person you are becoming.
- Belief under the microscope: "People like me don't [goal]."
- Exercise: Identity statement ("I'm someone who [behaviour], even when [obstacle]") plus one daily keystone habit tied to it.
- Worksheet: Habit design: cue, minimum version (two minutes or less), where it lives in the day, how you'll track it.
- Daily check-in: habit tick plus "How true does your identity statement feel today, 0 to 10?"
- Call agenda: check the habit is small enough; remove one friction point.
- Outcome: one habit running for at least five of seven days.
Week 9: The visible action
- Theme: Doing the thing the program was for.
- Exercise: Plan and take the top rung of the courage ladder: [e.g. publish the post, pitch the client, ask for the raise, speak in the meeting].
- Worksheet: Pre-action plan: when, where, the critic's likely line, your reply, who you'll tell afterwards.
- Daily check-in: "What's one step toward your visible action today?"
- Call agenda: walk through the plan; agree a check-in message the client sends you within 24 hours of doing it.
- Outcome: the visible action is taken, or a dated plan for it exists with the barrier named.
Week 10: Integration and next steps
- Theme: Keeping the change without the weekly call.
- Exercise: Final measures: re-rate the core belief, count avoided actions, re-sort values. Write a letter from you in week 10 to you in month 6.
- Worksheet: "My maintenance plan": the habit, the reply card, the recovery plan, a monthly self-review date.
- Call agenda: compare baseline with final numbers; read the letter aloud; discuss whether a lighter follow-on (monthly call, community access, a course) makes sense.
- Outcome: a one-page before-and-after summary the client keeps.
Offboarding (after week 10)
- Send the before-and-after summary within 48 hours.
- Ask for written feedback with three questions: what changed, what should change in the program, would you be comfortable with us quoting you (yes / no / anonymously).
- Book a 30-day follow-up check-in.
- Offer the next step: [maintenance membership / alumni group / advanced program], with no pressure if the answer is no.
Why does each part of the template matter?
Every section exists to make change visible to the client and to you. This table explains what each part is for and the problem to watch for when you run it.
| Section | Why it matters | What to watch for |
|---|---|---|
| Program brief | Keeps your promise narrow enough to deliver and sell | A promise that covers "confidence, purpose and productivity" at once; pick one |
| Intake questions | Gives you the client's own words for the critic and the goal, which you reuse in weeks 2, 4 and 9 | Answers that hint at crisis or a current clinical condition; read intake before the first call, not during it |
| Signed agreement | Sets scope, confidentiality limits and what happens if safety is at risk | Starting call one with an unsigned agreement "to save time" |
| Baseline measures | Without a starting number, week 10 has nothing to compare against | Measuring only feelings; pair the 0 to 10 rating with a count of actions |
| Weeks 1 and 2 (pattern and belief) | Clients change faster once they can name the loop | Rushing to solutions in week 1; the client feels unheard and the later work gets shallower |
| Week 3 (values) | Gives the client a reason to act that does not depend on feeling ready | Values chosen to impress you; ask "which of these did you act on last week?" |
| Weeks 4 and 5 (critic and exposures) | Turns insight into behaviour, which is where most of the change happens | Ladder rungs that are too big; if a rung is skipped twice, split it |
| Week 6 (midpoint) | Catches drop-off before it becomes a quiet exit | Treating the review as a formality; actually change the plan if it is not working |
| Week 7 (setbacks) | Most clients slip somewhere between weeks 5 and 8; planning for it keeps them in | Clients hiding a slip because they think you will be disappointed |
| Weeks 8 and 9 (identity and action) | Delivers the outcome the program was bought for | A visible action chosen by you rather than the client |
| Week 10 and offboarding | Proves the change and opens the door to the next offer | Ending with a pitch before the summary; summary first, offer second |
If you want to adapt the weekly spine for a different length, our 12 week coaching program template shows how to add a second exposure block and a second review, and how to create a coaching program curriculum covers sequencing in more depth.
What must mindset coaches add before sending it?
Four things, none of which a template can decide for you: a scope statement, a safety plan, rules for sensitive information and anything your local law requires. Mindset work brushes against mental health more often than most coaching niches, so this part is not optional.
Scope of practice
Say plainly, in the sales page, intake and agreement, that coaching is not therapy, counselling or medical care, and that you do not diagnose or treat mental health conditions. The ICF Code of Ethics asks coaches to be clear about the nature and limits of coaching and to refer clients to other professionals when that serves them better. Some exercises in this template (the downward arrow, prediction logs, exposure ladders) borrow ideas used in talking therapies; in coaching they are used for everyday goals, at a pace the client sets, and never to work through trauma or a clinical condition.
When to refer, and how
Write a referral line into your agreement and know it before you need it. Pause coaching and suggest professional help if a client mentions thoughts of self-harm or suicide, describes low mood or anxiety that stops them working, sleeping or eating, reports a recent trauma they want to process, or describes substance use that is getting worse. In the United States, the 988 Suicide and Crisis Lifeline is available by call or text, and the National Institute of Mental Health keeps a find help page. Outside the US, list your own country's crisis line in the welcome pack.
Sensitive information
Mindset clients write very personal things in worksheets. Collect only what you use, tell clients where it is stored and who can see it, and do not ask for diagnoses on intake beyond whether they are currently working with a clinician. Coachful is not HIPAA-certified, so if you are also a licensed clinician, keep clinical records in a clinical system and keep your coaching records separate.
Local law
Your agreement, refund terms, recording consent and data handling all depend on where you and your clients live. A coaching agreement template gets you started; a local lawyer should review it before you sell the program. Our coaching contracts page shows how agreements are signed and stored in Coachful.
What does a filled-in mindset program look like?
Here is the template completed for a fictional client. This is an example: the name, details and numbers are invented to show how the fill-ins read in practice.
Example only. Fictional client.
- Program name: Quiet Critic: 10 Weeks to Acting Before You Feel Ready
- Client: "Dana", a 38-year-old UX designer who wants to go freelance and has rewritten her portfolio site for 14 months without publishing it.
- Who it is not for (as written in the brief): anyone in crisis, anyone advised not to start coaching by a clinician, anyone looking for treatment.
- Promised change: By week 10 you will publish your portfolio and send it to five people without the Editor taking over.
- Format and rhythm: 1:1, weekly 50-minute video calls, Tuesdays at 8:00.
- Weekly client time: 10 minutes a day plus one 20-minute worksheet.
- Tracking number: "How strongly do you believe 'my work isn't good enough to show yet' today, 0 to 10?"
- Support between calls: messages answered within one working day.
Intake highlights (Dana's words)
- "I'd already be freelancing if I weren't waiting for the portfolio to be perfect."
- Critic's sentence: "Real designers would laugh at this."
- Already tried: two productivity courses, a habit app (stopped after nine days).
- Working with a therapist: No. Time available: "Ten minutes before the kids wake up."
- "Worth it" would mean: "The site is live and I've had one real conversation about paid work."
How her ten weeks ran
| Week | What Dana did | Belief rating (example) |
|---|---|---|
| Baseline | Listed 7 avoided actions in the last month | 9 |
| 1 | Named the loop "the Editor"; logged it 11 times, mostly late at night | 9 |
| 2 | Downward arrow ended at "if they see it, they'll know I'm a fraud" | 8 |
| 3 | Top values: craft, independence, family, honesty, learning | 8 |
| 4 | Reply card: "Real designers ship and fix. That's what makes them real." | 7 |
| 5 | Rungs 1 to 3: showed one case study to a friend, a former colleague and a design forum | 6 |
| 6 | Midpoint: dropped the daily check-in to weekdays only; added one rung | 6 |
| 7 | Slipped for four days after harsh forum feedback; used the setback script | 7 |
| 8 | Identity statement: "I'm someone who publishes, even when it's not finished"; habit: 10 minutes on the site at 6:20 | 5 |
| 9 | Published the portfolio on day 3; sent it to five former colleagues | 4 |
| 10 | Final count: 2 avoided actions in the last month; letter to month-6 self | 4 |
Notice what the example does not claim. Dana's belief did not drop to zero, and week 7 went backwards. That is normal, and showing clients a realistic curve in onboarding makes week 7 less likely to become a dropout point.
How should you send and store the program?
You can run this template from a document, a form tool, an e-signature tool or a coaching platform. The difference shows up between calls: who reminds the client, where the check-in answers land and whether you can see who is slipping without opening six files. Prices below are as listed in October 2026.
| Option | Price | What it handles | What you still do by hand |
|---|---|---|---|
| Coachful | Lite: $29/month for up to 5 clients | Intake questions on booking, agreement e-signed before the first call, multi-week program with weekly goals, daily tasks, habits and morning and evening check-ins, group cohorts, payments and invoices, all on the client record | Writing your own program content (or using a template), running the calls |
| PDF or Word file | Software you already own | A readable program outline and printable worksheets | Sending each week, collecting answers, reminders, signatures, tracking ratings in a spreadsheet |
| Google Docs and Google Forms | Included with a Google account | Shared worksheets and a form for check-ins that feeds a sheet | Linking forms to clients, reminders, agreements, payments, keeping one folder per client |
| A separate e-signature tool | Varies by tool and plan | Signed agreement with an audit trail | Everything after the signature |
| Paperbell | $97/mo, or $80.83/mo billed annually | Booking, packages, payments, contracts and a client portal | Habit and goal tracking, daily check-ins, courses and community (not offered, per its older profile) |
| Practice Better | Free Sprout plan (3 clients); Starter $35/mo; Professional $69/mo; Plus $99/mo | Scheduling, programs, client portal, billing; built for wellness practitioners | Evergreen programs start on Plus; no website or funnel pages (per its older profile) |
| CoachAccountable | From $20/mo for 2 active clients to $400/mo for 100 | Sessions, action plans, metrics, worksheets, agreements, invoicing | Priced per active client, so group programs grow the bill; no website or marketing tools (per its older profile) |
For a first client, a document plus a form is fine. The tipping point is usually the third or fourth concurrent client, when chasing check-ins and finding last week's worksheet starts eating the time you meant to spend coaching. A tool built for practice admin, such as Paperbell, covers booking and payment well; mindset programs lean heavily on daily check-ins and habits, which is where a program-delivery platform earns its place.
How do you run this program in Coachful, step by step?
In Coachful the template becomes a program the client moves through in their branded app, with each touchpoint stored on their record. Here is where each part sits in the client journey and what the client sees. Coachful's page for mindset coaches has more on the niche setup.
This walkthrough shows how a multi-week program is built:
Step 1: Put the intake questions on your booking page
Add the eight intake questions to the discovery or enrollment session type, so answers arrive before you meet. They are saved to the client record, so in week 4 you can pull up the critic's exact sentence. Intake calls are tracked on the Intakes page, which shows upcoming and converted calls.
Step 2: Send the agreement before the first call
Coaching agreements with e-signature go out before the first call and are stored on the client record, so scope, confidentiality limits and your referral line are signed before any exercise starts.
Step 3: Build the ten weeks as a program
Create a multi-week program with one week per theme. Each week gets a weekly goal (the outcome line from the template), daily tasks (the exercise and worksheet) and any habit that starts that week. You can paste the template in by hand, start from one of more than 40 program templates, or ask Michelle, the built-in AI assistant, to build the program from your outline; confirmed builds use AI credits. Our free program outline builder is another way to get the weekly spine on paper first.
Step 4: Set up the daily and weekly check-ins
Morning and evening check-ins carry the template's daily questions ("Rate your core belief today, 0 to 10"). Answers go to the client record, so the week 6 midpoint and week 10 comparison come from data you already have instead of a scramble through messages.
Step 5: Track habits and goals
The week 8 keystone habit sits in the client's habit tracker with a streak, and the promised change becomes a goal with a progress bar. Clients see tasks and habits linked to the goal in one place.
Step 6: Watch who is slipping
Each client record shows a status of thriving, active, quiet or at risk. A client who drifts to "quiet" in week 5 or 7 is your signal to send the setback script early instead of waiting for the call. Before each session, Michelle can brief you on the client's recent check-ins and notes.
Step 7: Run it as a group if you choose
If you sell the program to a cohort, a cohort group is created automatically on enrollment, with a community feed, group chat and group calls. For a quiet group in the middle weeks, our guide to an anonymous pulse survey helps.
Step 8: Take payment and send invoices
Payments run through your own Stripe Connect or Razorpay account: one-time, subscription or a payment plan, with an invoice per transaction. Coachful charges a 0% platform fee; only Stripe or Razorpay processing applies.
What the client sees
The client opens one app with your branding inside the Coachful app. They see the next session, any worksheet due before it, this week's theme and tasks, their habits and their goal progress. They do not need to find a link in an email to know what to do on a Wednesday morning.
What is Coachful, and what does it not do?
Coachful is a coaching platform: one subscription covers booking, payments, contracts, program delivery with habits and check-ins, courses, a community, a website with funnels and email, and an AI assistant, with one login for you and one branded app for your clients. It is built for coaches who deliver programs, not just sessions, and for coaches replacing four to six separate tools. It is not HIPAA-certified and not for clinical records or insurance billing; it has no PayPal and no permanent free plan, and the client app ships under the Coachful listing with your branding rather than under your own App Store account. To start, take a free trial (current plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients).
Why Coachful stands out: a free white-glove service. From Create, "We'll build it for you", you describe what you want built (a program, a course outline, a funnel, a sales page, a form or worksheet) and attach up to 8 reference links and 10 files. The Coachful team builds it inside your own account, usually within about 24 hours. Nothing is invented: no fake credentials, testimonials or prices, and gaps are left for you to fill. You can paste your filled-in copy of this template into the request as the program brief. It does not include recording videos. More detail is in our white-glove service guide.
How should you price a mindset coaching program?
Price the outcome and your delivery hours, then check it against what your buyers already spend on the problem. A simple way to set a first number:
- Count your hours. Ten 50-minute calls, plus about 15 minutes of prep and follow-up each, plus reviewing check-ins (say 10 minutes a week) is roughly 12 hours over 10 weeks.
- Pick your target hourly rate for a 1:1 client, based on your experience and what you charge now.
- Multiply, then adjust for the outcome. As an illustrative example only: at a target of $150 an hour, 12 hours is $1,800. If the visible action unlocks income (going freelance, asking for a raise), the program can sit above that figure; if the outcome is softer, keep it near it.
- Offer a payment plan. Three monthly payments often help a buyer say yes to a ten-week program.
- For a group version, price per seat lower than 1:1 and set a minimum number of seats that covers your hours before you open enrollment.
For deeper pricing models, read how much to charge for a 6-month coaching program. If you have never sold this program, consider a discounted first run: how to run a paid beta coaching program walks through it.
What mistakes do coaches make with mindset programs?
- Promising a feeling instead of an action. "Feel confident" cannot be checked in week 10. "Publish the portfolio" can.
- Front-loading theory. Three weeks of concepts before any behaviour change loses people. Get to small exposures by week 5 at the latest.
- Too much homework. A 45-minute daily routine works for nobody with a job and a family. Start small and add only when the client asks for more.
- Skipping the baseline. Without a starting number the final call turns into "I think I feel better?"
- No plan for week 7. Clients often slip between weeks 5 and 8. If the program does not expect it, they read the slip as failure and quietly stop.
- Blurring coaching and therapy. Digging into childhood trauma or treating anxiety is outside scope. Have the referral line ready and use it.
- Sending files nobody opens. A worksheet in an email attachment on Monday is forgotten by Thursday. Put it where the client already looks each day.
- Ending without a next step. Clients who got results often want to keep going. Have a light follow-on ready, such as a monthly call or an alumni group.
Is this template legal, medical or financial advice?
No. This template and the example are general information for coaches, not legal, medical, psychological or financial advice. Have a local lawyer review your agreement, refund terms and data handling before you sell the program, especially if you coach clients in several countries. If you plan to use any exercise with clients who are also in therapy, or with clients who have a diagnosed mental health condition, ask a licensed clinician to review your approach and agree how you will coordinate with their care. Check with an accountant on how to treat program income and payment plans where you live.
Frequently asked questions
How long should a mindset coaching program be?
Eight to twelve weeks covers most programs. Eight weeks suits a narrow pattern such as pre-launch procrastination; twelve suits identity work where you want a setback and recovery inside the program. Ten weeks, as in this template, is a balanced default.
Is this mindset coaching program template free to use?
Yes. Copy it, rename it and change any week. The weekly structure is general practice in coaching program design; the wording for each week is yours to adapt to your voice and your clients.
Can I run this program as a group?
Yes. Keep the weekly themes and exercises, run one group call a week, and add one or two private calls (often at the midpoint and the end) for the personal parts, such as the belief work in week 2. Our guide to structuring a group coaching program covers group sizes and call formats.
What is the difference between mindset coaching and therapy?
Coaching works on present goals and actions with clients who are functioning day to day; therapy diagnoses and treats mental health conditions. If a client describes thoughts of self-harm, symptoms that stop them working or sleeping, or wants to process trauma, pause coaching and refer them to a licensed professional.
Do I need a certification to run a mindset coaching program?
In most places coaching is not a licensed profession, so no certification is legally required. Many clients and corporate buyers do look for ICF-type credentials. Check your own country's rules, and never describe your work as therapy or counselling unless you are licensed to provide it.
How do I measure results in a mindset program?
Use one number collected every week, such as a 0 to 10 rating of the core belief, plus a count of avoided actions at baseline, midpoint and week 10. Pair them with a short written reflection. Changes in what clients do are more convincing than changes in how they feel.
What is Coachful's free white-glove service?
It is a build service included on every Coachful plan. You describe what you want built, such as this ten-week program, a sales page or an intake form, attach your outline and files, and the Coachful team builds it inside your account, usually within about 24 hours. It does not record videos or invent testimonials or prices.
Can clients do the check-ins on their phone?
In Coachful, yes: clients use one branded app for check-ins, habits, worksheets and sessions. With documents and forms, they can complete them on a phone too, but you will be sending the links and reminders yourself.
Should I record coaching calls in this program?
Only with written consent in your agreement, and only if recordings help the client (for example, rewatching the week 4 role play). Tell clients where recordings are stored and when they are deleted, and check local law on recording consent.
What should I offer after week 10?
A lighter follow-on works well: a monthly call, an alumni community, or a self-paced course that revisits the reply card and recovery plan. Offer it after the before-and-after summary, not before, and make no a perfectly fine answer.
