Coachful
For executive coaches

Develop better leaders
on a platform as polished as your work.

Run high-ticket leadership engagements in one private, professional space — development plans, session prep and reflection between meetings, scheduling, retainers, and a confidential client experience under your own brand.

300+ platforms launched

Daniel · VP Engineering

6-month leadership engagement

Session 9 of 12
Goal: Delegate with trust75%

Development plan

360 feedback reviewed
Held a hard 1:1 with the team
Reflection before next session

“Strong move on that delegation, Daniel.”

Reflection submitted
The honest truth

Leadership change happens in the boardroom — long after your session ends.

Your client has a powerful conversation, then walks back into a hundred decisions. The tools you’ve stitched together can’t carry the work between meetings — or hold the experience to the standard of your fee. Coachful can.

Before

The old way

  • Sessions in Zoom, notes in docs, invoices chased by email
  • Insights from the last session lost before the next one
  • No shared view of goals, actions, or development progress
  • A patchwork of tools that undercuts a premium engagement
CoachfulWith Coachful

The new way

  • One professional space: sessions, notes, plans, retainers
  • Session prep & reflection keep momentum between meetings
  • A shared development plan every leader can see and own
  • A confidential, branded experience worthy of the fee
How it works

Your methodology, running itself — between every session.

01

Structure the engagement around a development plan

Turn 360 feedback and goals into a clear development plan. Add prep prompts and reflection check-ins that go out automatically between sessions — in your voice, on your cadence.

Engagement template

6-month plan

Pre-session prep

Before each call

Action commitment

After each call

Weekly reflection

Fridays

+Add step
Session prep

What leadership moment challenged you most this week?

Type your reflection…
Submit
02

Onboard leaders into a polished, private space

Clients confirm intake, book sessions, and complete prep before each meeting. You see every leader’s goals, actions, and reflections in one client view.

Coach dashboard

18

Active leaders

14

this month

12

On retainer

Daniel · VP Eng

Delegation
75%

Sophia · COO

Exec presence
88%
03

Coach the moments between the meetings

Get notified when a leader logs a breakthrough — or goes quiet before a session. Drop a note, adjust the plan, or acknowledge a win, right inside the app.

Moments that matter

Live

Sophia

Logged a breakthrough — “I finally let my team own the launch.”

Marcus

No prep submitted · session in 2 days

Everything in one place

Built for the way executive coaches actually engage leaders.

Replace five tools with one professional platform that holds the entire engagement.

Development plans & engagements

Turn your method into a structured engagement with goals, milestones, prep prompts, and reflections that keep leaders moving between sessions.

Engagement plan3/5
Discovery & 360 review
Development plan agreed
Mid-engagement review
Stakeholder check-in
Closeout & next steps

Scheduling & sessions

Self-booking, Google, Apple & Outlook sync, in-app or Zoom video.

M12
T13
W14
T15
F16
9:00 AMDaniel · 1:1

A private, confidential workspace

Each leader gets their own secure space for notes, reflections, and goals — the discretion senior clients expect. Coach several leaders, each kept entirely separate.

Private notes · VP Engineering
Private notes · COO
Kept private

Development progress

Goals, milestones, and reflections in one view.

1:1 messaging & calls

Voice notes, reflections, secure threads, and one-tap video — all in-app.

That board conversation went well.
0:18
👏
Could we talk before Thursday?

Elena is calling…

In-app video

Join

Your brand, your practice

Custom domain, your logo, your colors. Leaders experience a polished, professional practice — not “just another coaching tool.”

leadwithmorgan.com
Morgan Leadership
Book a consult
Loved by coaches

Coaches who switched never look back.

Real coaches running their entire practice on Coachful.

I tried running my coaching business across five different apps. It was a complete waste of time and money. Then I found Coachful. It was everything I need in one platform.

Christopher Duff

Christopher Duff

Founder, Duff X Athletics

It’s the coaching platform I always wanted — it just didn’t exist yet. I have one dashboard for everything and already saved $1,300 by cancelling all the tech I had duct-taped together.

Emily F.

Emily F.

Executive coach · United States

Fantastic piece of software for coaches who want everything to be in one place. The Coachful team have been amazing at being on hand to help get everything set up. Would highly recommend!

Luis

Luis

Coach · United Kingdom

What Coachful does

In plain terms

Coachful is a coaching platform. One subscription covers booking, payments, contracts, programme delivery with habits and check-ins, courses, a community, a website with funnels and email, and an AI assistant, with one login for the coach and one branded app for the client.

It does

  • Runs multi-week programmes with weekly goals, daily tasks, habits and morning and evening check-ins.
  • Books sessions from availability rules with two-way Google, Apple and Outlook calendar sync, built-in video or Zoom, Meet and Teams links, and email, SMS and WhatsApp reminders.
  • Takes payment through Stripe Connect or Razorpay: one-time, subscriptions, payment plans, Apple Pay and Google Pay, with invoices.
  • Sends coaching agreements for e-signature before the first call and stores them on the client record.
  • Hosts courses, downloads, digital products, a community feed with group chat, and cohort squads created on enrolment.
  • Builds a section-based website with blog, custom domain, funnels, email sequences and pixels.
  • Counts completed coaching hours and distinct clients against the ICF ACC, PCC and MCC thresholds, and exports an ICF client coaching log with paid and pro bono hours.
  • Adds a Fitness & Nutrition pack for training clients: a workout builder with an exercise library (supersets, circuits, AMRAP, EMOM and intervals), client workout logging with set history, nutrition targets up to calories and macros, meal plans, recipes, food lookup, and private progress photos and measurements.
  • Exports all client data as a ZIP: roster, notes, check-ins, goals, habits, sessions and form responses.

It does not

  • It is not HIPAA-certified. It is GDPR-ready with full data export.
  • The client app carries your branding but ships under the Coachful listing, not your own App Store account.

Flat monthly price from $29 on Lite for up to 5 clients, $49 on Solo for up to 20, and $99 on Pro with unlimited clients. 0% platform fee. 7-day free trial, card required, cancel in one click.

What coaches say, in their words

  • Coachful is a very helpful platform for coaches who want everything in one place.

    Margie Wilson, Wounded to Warrior Recovery Coaching. Trustpilot, May 2026.

  • Seriously. I have tried just about every coaching, booking, learning platform out there. I've tried developing my own.

    Elizabeth Gentzkow, Founder, Thrive West. Trustpilot, June 2026.

See it live

Watch a coaching business run end-to-end in under 5 minutes

A real walkthrough — no narrator voice, no slides.

0:00/0:00
FAQ

All your questions, answered

Everything executive coaches ask us before signing up.

Your practice, elevated

Build the platform
your leaders deserve.

Set it up in an afternoon. 7-day free trial, cancel in one click.

Built for coaches who take their clients seriously