Best App for Executive Function Coaches: Top 12 Picks for 2026

The best app for executive function coaches is the one your clients will actually open on a Tuesday afternoon when the plan from Monday's session has already started to slip. Executive function coaching lives between sessions: the morning plan, the started task, the reminder that arrives before the deadline instead of after it. So the deciding question is not which tool has the longest feature list for you. It is which app gives your client one place, on their own phone, to see today's tasks, tick off habits, check in, open the lesson you assigned and message you, while your bookings, payments and notes stay connected behind it.

Our pick is Coachful's client app. We make Coachful, so weigh that, but the reasoning is specific: clients get daily tasks, habits, morning and evening check-ins, goals with progress bars, streaks, courses, a community and direct messages in one app on iPhone and Android, with your branding inside the Coachful app. Your back office (booking, payments, agreements, client records) is the same system, so nothing has to be copied between tools. Below are 12 options ranked by what the client experiences, including several popular coaching tools that have no native app at all.

What do executive function clients actually do in an app each week?

They plan, start, track and recover. Executive functions are usually described as a set of mental skills that include working memory, inhibitory control and cognitive flexibility, which together help people plan, focus and switch between tasks (Wikipedia's overview of executive functions and Harvard's Center on the Developing Child both describe the model this way). A client app for this niche has to support those skills outside the session without adding more to remember.

Week to week, a typical executive function client (a college student, a professional with ADHD, a parent juggling a household) does some version of this:

• Morning: opens the app, sees today's two or three tasks, answers a short check-in about energy and the first thing to start.
• During the day: ticks off a habit such as "review calendar at 9" or "15-minute tidy before dinner," and gets a nudge if a session or deadline is near.
• Evening: a brief reflection: what got done, what blocked it, what moves to tomorrow.
• Midweek: sends the coach a quick message when a plan breaks, or opens a short lesson on time blocking or task initiation.
• Weekly: reviews progress on the larger goal, books or confirms the next session, and sometimes joins a group call or cohort feed.

Every extra login is a point of failure for someone whose challenge is follow-through. That is why we ranked on the client's single-app experience first and the coach's tooling second. If you are new to the field, our guide to executive function coaching for teens and adults covers the method, and how to become an executive function coach covers training and pay.

One scope line before the list: executive function coaching is not ADHD treatment or therapy. If a client describes symptoms that have not been assessed, struggles with mood, sleep or safety, or asks about medication, refer them to a physician, psychologist or psychiatrist and keep coaching within skills, structure and accountability.

Which apps made the list, at a glance?

Ranked on one login for the client's whole journey, between-session delivery (habits, check-ins, lessons, messages), total stack cost, and setup effort, including Coachful's free white-glove build.

Vendor prices are as listed in October 2026 unless noted. Check each vendor's site before you buy, since tiers change.

How did we choose and rank these apps?

We scored each tool on what an executive function client sees and does on their phone, then on whether the coach's back office connects to it. We did not run hands-on tests of every product; we relied on what each vendor documents and what we recorded in our vendor profiles, with dates.

1. Daily structure: tasks, habits, morning and evening check-ins, streaks and progress bars. This weighed most, because it is the work of the niche.
2. Program and lesson access: can the client open the short module you assigned without another login?
3. Messaging: a direct line to the coach inside the same app.
4. Community: cohort feeds or group chat for group programs, such as a semester study-skills group.
5. Reminders: session reminders by email, SMS or other channels so the client shows up.
6. Progress tracking: visible goals and history the client can review with you.
7. Branding: whether the app feels like your practice.
8. iPhone and Android availability: a native app, not a browser tab the client has to find again.
9. Back office connection: do booking, payments, agreements and notes live in the same system as the client app?

Tools built for fitness or communities ranked above some coaching back offices because their clients get a real phone app with daily features. Several well-known coaching platforms have no native app at all, which matters a great deal for this niche, and we say so in each section.

1. Coachful: the whole client week in one branded app

Coachful is the strongest choice when you want your client's day, your sessions and your business to sit in one system. Clients download the Coachful app on iPhone or Android and see your branding inside it: their program, today's tasks, their habits, their check-ins, your lessons and your messages. You run everything from one login on the coach side. It is not a separate listing under your own name in the App Store; the app ships under the Coachful listing with your branding inside, which for most solo coaches and small teams removes the cost and upkeep of publishing a custom app.

The daily loop clients follow. You build multi-week programs with weekly goals, daily tasks and habits. Clients answer morning and evening check-ins, watch streaks build and see goals with progress bars. For executive function work this maps cleanly onto the plan, start, track and reflect cycle: a morning check-in asks for the first task, a habit tracks "open planner before email," and the evening check-in captures what got in the way. The goal view pulls linked tasks and habits into a Daily momentum section, with daily and weekly reflection tabs below it.

Lessons, resources and community in the same place. Courses with modules, lessons, drip release and completion tracking, plus downloads, videos, books and AI tools, are delivered into the client's branded home and app. A short module on task initiation or weekly review can unlock on day three of a program without the client hunting for a link in their email. For group programs, Coachful creates cohort groups automatically on program enrollment, and clients get a community feed, group chat, direct messages and video events. That makes a cohort of first-year university students, for example, easy to run alongside your 1:1 clients.

Sessions that clients actually attend. Booking pages handle availability rules, buffers, minimum notice and time-zone detection, with two-way Google, Apple/iCloud and Outlook calendar sync. Sessions can use built-in video or auto-created Zoom, Meet or Teams links. Reminders go by email, and once messaging is enabled, also by SMS 24 hours before and WhatsApp one hour before. For clients who lose track of time, that last reminder is often the one that gets them to the call.

What you see as the coach. Each client record holds goals, check-ins, habits, notes, intake answers, tags, payments and sessions, with a status of thriving, active, quiet or at risk. A client who has stopped checking in shows up as quiet before they disappear, which is the moment to send a short message. Michelle, the built-in AI assistant, works from your live practice data: she briefs you before sessions, summarizes recorded sessions, drafts emails and can build programs. Questions and planning with Michelle are included in your Coachful membership; confirmed builds and changes use AI credits. You can also configure an AI Coach, an AI version of you that selected clients can chat with between sessions, which some coaches use for low-stakes "how do I break this task down" moments.

Here is a short walkthrough of how check-ins are set up:

The business side, connected. Payments run through your own Stripe Connect or Razorpay account: one-time, subscriptions, payment plans, coupons, refunds, Apple Pay and Google Pay, with a 0% Coachful platform fee since August 2026, so you pay only Stripe or Razorpay processing. Coaching agreements with e-signature go out before the first call and are stored on the client record, which helps when you coach minors and need a parent's signature on file. A website builder, funnels and email sequences sit in the same account if you want them. ICF credential tracking counts coaching hours and distinct clients against ACC, PCC and MCC thresholds if you are working toward a credential.

Why Coachful stands out: a free white-glove service. From Create, choose "We'll build it for you · FREE" and describe what you need: a 12-week executive function program, an intake form, a booking funnel, a website, an email sequence. You can attach up to 8 reference links and up to 10 files. The Coachful team builds it inside your own account, usually within about 24 hours. Nothing gets invented: no fake credentials, testimonials or prices; gaps are left for you to fill. It does not cover recording videos, logo design, ad management or ongoing marketing. Read more in our guide to the white-glove service.

What Coachful does not do. It is not HIPAA-certified and does not sign a BAA, so it is not for clinical record-keeping or insurance billing. There is no PayPal and no permanent free plan. There is no Garmin, Fitbit, Whoop or Oura sync, and Apple Health sync is not publicly available. The client app carries your branding inside the Coachful app rather than your own App Store account. Its Trustpilot rating was 4.5 from 21 reviews as listed in October 2026.

Who it suits: executive function and ADHD coaches who run programs, not only sessions, and who are tired of sending clients to four different tools. See the Coachful page for ADHD coaches for a niche view. Current plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients. Start with a free trial and request the white-glove build on day one.

2. ABC Trainerize, if habits and messaging are the core

ABC Trainerize is a personal training app, but its client side does several things executive function clients need: a native phone app, habit tracking and messaging with the coach. If your work leans on daily habit routines and quick text check-ins, the client experience is solid and familiar.

The gaps show up once you look past habits. Trainerize has no course builder, website, funnels or email marketing. Scheduling, selling products, payments, video and advanced nutrition are separate paid add-ons below its Studio tier, and in-app payments need the Stripe Integrated Payments add-on. Much of the app's vocabulary and screens are built around workouts, which can feel off for a client working on homework planning or inbox triage. An older profile also notes that client data export is incomplete (no messages, photos or attachments).

Pricing as listed in October 2026: Basic $0 for 1 client, Grow $10/mo for 2 clients, and Pro tiers by client count starting at $25/mo for 5 clients, with tiers at 15, 30, 50, 75, 100 and 200 clients. Studio Plus is $275/mo. A 30-day trial with unlimited clients needs no credit card. Trustpilot showed 3.1 from 100 reviews in October 2026.

Pick it over Coachful if your clients are as much fitness clients as executive function clients and you want workout delivery and habits together in one priced-per-seat app.

3. Everfit: a free tier for five clients

Everfit is another fitness coaching app with a real client app, habits and messaging. Its draw for a new executive function coach is the Starter plan: free forever for up to 5 clients, which lets you test whether clients will engage with app-based habits before paying for anything.

The limits mirror Trainerize. Everfit has no course builder, website, funnels or email marketing. Its automation feature (Autoflow), payments and meal plans are paid add-ons. Pricing scales by client count: Pro starts at $19/mo for 5 clients ($16/mo annual) and climbs to $29 for 10, $49 for 20, $95 for 50 and $140 for 100, with Studio from $105/mo for 50 clients. A 30-day trial needs no credit card. Trustpilot listed 2.7 from 16 reviews in October 2026.

For executive function coaching, the lack of lessons is the main problem. You can track a habit like "start homework by 4pm," but you cannot deliver a short module explaining why task initiation stalls and what to try, so you will end up sending links from somewhere else.

Pick it over Coachful if you have five or fewer clients, want to pay nothing while testing app-based habits, and are comfortable adding a separate tool for lessons and payments later.

4. Mighty Networks for cohort-style programs

Mighty Networks gives members a Mighty-branded app with community, courses and events. If you run executive function cohorts, such as a study-skills group for a semester or a peer accountability circle for adults with ADHD, the group experience on the phone is good.

What it does not do is the individual work. There are no per-client habits, check-ins or private coaching plans, and no 1:1 scheduling, invoicing or contracts. Your own branded app is only on the custom-priced Mighty Pro plan. Mighty also takes a platform fee on sales: 2% on Launch, 1% on Scale and 0.5% on Growth and Mighty Pro, plus Stripe processing.

Launch is $95/mo ($79/mo annual) and Scale $215/mo ($179/mo annual), as listed in October 2026, with a 14-day trial and no card required. Trustpilot showed 3.3 from 219 reviews. If community is your main delivery model, our page on community platforms for coaches compares what to look for.

Pick it over Coachful if your program is mostly group-based, you do little 1:1 work, and you already have separate tools for booking and payments.

5. Tiimo: the client's own visual planner

Tiimo is different from everything else here: it is not a coaching platform but a visual planner aimed at neurodivergent people, with to-do lists, routines, a focus timer and AI planning features, according to its own site. Some executive function coaches recommend it to clients as the daily planning tool and coach around it.

The appeal is that clients get a calm, visual day plan on their phone that was designed with ADHD and autism in mind. The downside is that there is no coach side. You cannot assign tasks, see check-ins, send lessons or message the client through Tiimo, so your coaching data lives somewhere else and the client has two apps to keep up with. That works for some clients and is one too many for others.

Pricing could not be fully verified. Tiimo's pricing page, fetched in October 2026, says there is a free version with a selection of features and a Tiimo Pro subscription billed monthly or yearly, with the local price shown at checkout and varying by location. Its 7-day free trial is only available with a yearly subscription; monthly plans charge right away. The web app is a premium feature.

Pick it over Coachful if you only want to recommend a personal planning tool and keep your coaching relationship in sessions and email, not in an app you manage.

6. Practice Better, for coaches near clinical practice

Practice Better is practice management built for wellness and nutrition practitioners: scheduling, telehealth, charting, billing, programs and a client portal, with a client app. Executive function coaches who work alongside therapists or in a multidisciplinary clinic may already know it.

The client experience centers on sessions, forms, programs and the portal, rather than a habit-first daily loop. Several features this niche values sit higher up the plans: evergreen programs, portal branding, a custom URL and SMS start on Plus at $99/mo ($89/mo annual). There is no website builder or funnel pages per an older profile, and accounts have one practitioner below the Team plan.

Pricing as listed in October 2026: Sprout is free for 3 clients, Starter $35/mo for 10 clients, Professional $69/mo for 300 clients, Plus $99/mo for unlimited clients and Team $155/mo. There is a 14-day trial on paid plans (30 days on Team). Trustpilot showed 3.8 from 87 reviews. Our Practice Better app guide covers what clients and practitioners each get.

Pick it over Coachful if you work inside a clinical setting that needs charting and telehealth features built for practitioners.

7. CoachAccountable: deep accountability, browser-based

CoachAccountable was built around exactly the idea executive function coaches care about: action plans, metrics, worksheets and follow-through. Coaches assign actions with due dates, track metrics over time and keep session notes, invoices and agreements in one back office.

The client-side catch is the app. Our September 2026 profile lists no native mobile app, so clients use the portal in a mobile browser. For a client who struggles to remember where things are, a browser bookmark is a weaker anchor than an app icon. There are also no landing pages, website or marketing automation, and, per an older profile, CoachAccountable states it is not HIPAA compliant.

Pricing is per active client, which adds up for groups: Starter $20/mo for 2 active clients, Level 1 $40/mo for 5, Level 2 $70/mo for 10, Level 3 $120/mo for 20, Level 4 $250/mo for 50 and Level 5 $400/mo for 100, as listed in October 2026. The trial is 30 days with no credit card. Trustpilot showed 4.8 from 47 reviews. See CoachAccountable alternatives for more options.

Pick it over Coachful if you have a small roster, prefer detailed metrics and worksheets, and your clients are happy to work in a mobile browser.

8. Paperbell keeps admin simple, but has no app

Paperbell handles the admin of a solo practice: booking, packages, payments, contracts, a client portal and a simple website, all for one price. Clients book, pay and sign without friction.

For the between-session work, there is little to open. An older profile lists no courses, community, goal or habit tracking, and no native mobile app; clients use a mobile browser. An executive function client would need a separate tool for daily tasks and check-ins, which brings back the multi-app problem.

Paperbell is a single plan at $97/mo ($80.83/mo annual) with unlimited clients, as listed in October 2026, and says there are no additional transaction fees beyond Stripe or PayPal. Its help center described a 7-day trial in July 2026, and it offers a 30-day money-back guarantee. Trustpilot showed 3.5 from 14 reviews. Compare more in Paperbell alternatives.

Pick it over Coachful if you coach mostly through sessions, do not assign daily work, and want the simplest possible booking and payment setup.

9. Satori, an affordable session manager

Satori offers scheduling, a client portal, packages and programs, invoices and contracts, priced by active paying clients. Coaches in training can apply for the free Scholar plan for pro bono clients.

Clients do not get a native app per our September 2026 profile, and the same profile lists no native Zoom integration, landing pages, courses or community. That leaves daily structure, the heart of executive function coaching, outside the tool.

As listed in October 2026, Essentials is $33/mo ($27.50/mo annual) for up to 10 active paying clients, Pro is $49/mo and Leader $124/mo. The trial is 15 days with no card, and Satori charges nothing on client payments beyond PayPal and Stripe fees.

Pick it over Coachful if you are still in certification, coaching pro bono clients, and need only scheduling and packages for now.

10. Circle: community first, coaching second

Circle is a community platform with courses, events, live streams and paid memberships, and members use it on their phones through Circle's app. Like Mighty Networks, it works well for groups and poorly for individual coaching plans.

There is no 1:1 scheduling or client management back office and no per-client habits, check-ins or coaching plans. Branded mobile apps are only on custom-priced Circle Plus. Circle takes a fee on payments: 2% on Professional, 1% on Business and Scale, 0.5% on Circle Plus, plus Stripe.

Annual pricing as listed in October 2026: Professional $89/mo, Business $199/mo and Scale $419/mo, with a 14-day trial and no card required. Trustpilot showed 4.1 from 129 reviews.

Pick it over Coachful if you are building a large paid community and coaching is a side offer rather than the core.

11. Kajabi suits course sellers more than daily coaching

Kajabi is a platform for selling knowledge products: courses, communities, a website, funnels and email, with a member app for customers. If your executive function business is mostly a self-paced course for parents or students, it covers that well.

Daily coaching is not its model. There is no habit tracking or daily client check-in, and coaching is delivered as products and communities rather than per-client plans. Basic caps at 5 products and 2,500 contacts with 0 AI credits, and using a processor other than Kajabi Payments or PayPal adds a 0.5% to 2% Kajabi fee.

Basic is $179/mo ($143/mo annual), Growth $249/mo and Pro $499/mo, as listed in October 2026, with a 14-day trial. Trustpilot showed 3.4 from 2,347 reviews.

Pick it over Coachful if your revenue comes mainly from course sales and you rarely work with clients one to one.

12. Skool, a cheap group classroom

Skool combines a community, a classroom and a calendar in one group, with gamified leaderboards and its own app. It is inexpensive to start and some coaches use leaderboards to motivate cohorts.

For executive function work, it misses most of the individual features: no 1:1 client records, intake forms, habits or check-ins, and no custom-domain website, funnels, email automation or public API. Payments only run through Skool Payments, with fees on both plans: 10% + 30¢ per transaction on Hobby, and 2.9% + 30¢ up to $899 on Pro.

Hobby is $9/mo and Pro $99/mo, as listed in October 2026. Trustpilot showed 1.6 from 54 reviews.

Pick it over Coachful if you want a low-cost group classroom and leaderboard for a cohort and keep 1:1 coaching elsewhere.

How do the client apps compare feature by feature?

This matrix shows what the client gets on their phone and whether your back office is part of the same system.

Three of the twelve give clients no native app at all, and only three (Coachful, Trainerize and Everfit) pair daily habits with a coach-managed phone app; of those, only Coachful adds lessons, community and a connected back office. For more on the trade-offs of app formats, read coaching portals with a mobile app and what to check before buying a custom branded app.

What does each option cost for a realistic roster?

Costs below are for an example practice with about 15 clients, using list prices as of October 2026. They exclude payment processing.

The cheapest line item is rarely the cheapest stack. A free planner plus a session tool plus a course host plus a scheduler can cost more each month, and costs your client more effort, than one connected app.

How would you set up Coachful for an executive function client?

Here is a worked setup for an example client: a 19-year-old first-year university student who struggles to start assignments and loses track of deadlines. The program and timings are illustrative.

1. Request the build. On Create, choose the white-glove option and describe a 12-week "Semester Systems" program: weekly goals, daily tasks, two habits, morning and evening check-ins, and four short lessons. Attach your existing worksheets. The team builds it in your account.
2. Send the agreement. The coaching agreement goes out for e-signature before the first call and lands on the client record.
3. Set booking and reminders. Weekly 30-minute sessions with minimum notice and buffers, synced to your Google or Outlook calendar, with email reminders and, once messaging is enabled, SMS 24 hours and WhatsApp one hour before.
4. Configure check-ins. Morning: "What is the first task you will start, and when?" Evening: "What got done, what blocked you, what moves to tomorrow?"
5. Add habits. "Open planner before phone apps" and "25 minutes on the hardest assignment before 3pm," each with a streak.
6. Drip lessons. A five-minute lesson on breaking tasks into first steps unlocks in week one; one on weekly review in week two.
7. Enroll and invite. The client downloads the Coachful app on their phone and sees your branding, the program and today's tasks.

The client's Tuesday, in the app. At 8:10 they answer the morning check-in: "Start the lab report intro at 10." At 10:05 they tick the planner habit. In the afternoon they open the task breakdown lesson, then send you a two-line message: "Report intro done, stuck on the data section." You reply between sessions. In the evening check-in they note that a group chat derailed the afternoon, and they move the data section to Wednesday. On your side, their record shows the check-ins, habit streaks and message, and Michelle's pre-session briefing on Thursday summarizes the week so you open the call with the pattern instead of asking "so how was your week?"

If the client goes quiet for several days, their status shifts toward quiet or at risk, and you see it before the next session rather than at it.

What mistakes do coaches make when choosing a client app?

• Choosing for the coach's dashboard, not the client's phone. A rich back office means little if the client never opens a browser portal. For this niche, test the client side first.
• Stacking apps. A planner, a messaging app, a course host and a booking link is four places to remember. Executive function clients feel each one.
• Too many check-in questions. Two or three short prompts get answered; ten do not. Start small and add once the habit holds.
• Ignoring reminders. Session no-shows are often a time-blindness issue, not a motivation issue. Pick a tool that reminds by more than email.
• Skipping consent for minors. When you coach teens, get a signed agreement with a parent or guardian before starting, and agree what the parent can see.
• Blurring scope. An app full of mood check-ins can drift toward therapy. Keep prompts about tasks and structure, and refer when clinical concerns come up.
• Paying per seat for groups. Per-client pricing that works for 5 clients can be expensive for a 30-person study-skills cohort.

For more on client-side tools in related niches, see our roundup of the best app for academic coaches, and for the build-it-yourself route, how to create a coaching app without developers.

Which app should an executive function coach choose?

Choose Coachful if you deliver programs and want clients to have one branded app on iPhone and Android with daily tasks, habits, check-ins, lessons, messages and community, while booking, payments and agreements stay in the same system. The free white-glove build removes most of the setup work.

Choose Trainerize or Everfit if your clients are also fitness clients. Choose Mighty Networks or Circle if you run mainly groups. Recommend Tiimo as a personal planner if you do not want to manage an app at all. Choose Practice Better in a clinical setting, and CoachAccountable, Paperbell or Satori if you are comfortable with clients using a mobile browser and handling daily structure elsewhere. Kajabi and Skool fit course and community businesses more than daily coaching.

Coachful in brief: a coaching platform where one subscription covers booking, payments, contracts, programs with habits and check-ins, courses, community, a website and email, with one login for you and one branded app for your clients. It is for coaches who deliver programs and want to replace several tools. It is not HIPAA-certified, has no PayPal and no permanent free plan. Start with a free trial and the free white-glove build. Current plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients.

Frequently asked questions

What is the best app for executive function coaches?

For most executive function coaches who run programs, Coachful is our pick because clients get daily tasks, habits, check-ins, lessons and messaging in one app on iPhone and Android, connected to the coach's booking and payments. If you only run groups, a community app such as Mighty Networks may fit better. We make Coachful, so compare the tables above with your own needs.

Do executive function clients need a native app or is a web portal enough?

A web portal can work for clients who are organized about bookmarks, but many executive function clients do better with an app icon on their home screen and reminders that reach them. If your current tool is browser-only, watch whether clients actually return to it between sessions.

Is Coachful's client app published under my own name in the App Store?

No. Clients download the Coachful app on iPhone or Android and see your branding inside it. You do not need your own developer account or App Store listing.

What is Coachful's free white-glove service?

From Create, you request a build such as a program, website, funnel, form or email sequence, attach up to 8 links and 10 files, and the Coachful team builds it inside your account, usually within about 24 hours. Nothing is invented, so gaps are left for you to fill. It does not include recording videos, logo design or ads.

Can I use Coachful with ADHD clients?

Yes, for coaching: daily structure, habits, check-ins and accountability. Coaching is not ADHD treatment, so refer clients to a qualified clinician for diagnosis, medication or mental health concerns. Coachful is not HIPAA-certified and is not meant for clinical records.

Can parents see a teen client's progress?

That depends on what you agree with the family and how you share updates. Put the arrangement in your coaching agreement, which Coachful sends for e-signature before the first session, and keep the teen informed about what is shared.

Is Tiimo a replacement for a coaching app?

No. Tiimo is a personal visual planner the client uses for themselves, with no coach side for assigning tasks, viewing check-ins or messaging. Some coaches recommend it alongside a coaching platform.

Which coaching tools have no native mobile app?

From this list, Paperbell has no native app according to an older profile, and our September 2026 profiles list no native app for CoachAccountable or Satori. Clients of those tools use a mobile browser.

Does Coachful sync with Apple Health or wearables?

No. Coachful has no Garmin, Fitbit, Whoop or Oura sync, and Apple Health sync is not publicly available. For executive function coaching, the daily data usually comes from check-ins and habits rather than wearables.

How much does Coachful cost for 15 clients?

Plans are flat monthly, with lower plans capping client numbers and Pro unlimited: Solo: $49/month for up to 20 clients. There is a 0% Coachful platform fee on payments, so you pay only Stripe or Razorpay processing.