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November 10, 202627 min

Career Coaching Side Hustle: An Honest Guide for 2026

Career Coaching Side Hustle: An Honest Guide for 2026

Yes, a career coaching side hustle is a realistic move if you already help people get hired, promoted or unstuck in your day job, you can protect four to six hours a week, and your employer's policies allow it. Not yet, if your only reason is that you are tired of your job, if you would be coaching people your own company is recruiting or managing, or if you need the side income to cover rent in the next three months. Most people in HR, recruiting and management sit somewhere in between, and the rest of this guide is about working out which side of that line you are on.

We make Coachful, the platform where many coaches run their practice once they start: booking, payments, programs and a branded client app under one login. It is not the answer to whether you should do this. That answer depends on your evidence, your hours and your contract, and none of those live in software. We will show what starting looks like in Coachful in one section near the end, and keep the rest about the decision.

One more piece of framing before the detail. Career coaching is a well-defined service. The US Bureau of Labor Statistics, on its school and career counselors page, describes career coaches as people who "work with people who have already entered the workforce," helping them advance, enter a new occupation or resolve workplace issues. If you have spent years reading resumes, running interview loops or deciding who gets promoted, you already know the inside of that process better than most job seekers ever will. That inside knowledge is the product. The side hustle is learning to sell it without putting your day job at risk. If you want the fuller picture of what clients buy, our explainer on what career coaching is and what it costs covers it.

An HR manager in a parked car at lunch marking up a printed resume with a red pen
Many side-hustle career coaches start in the margins of a workday, like a lunch break spent marking up a friend's resume.

Should you start one? A self-check you can score tonight

Score yourself honestly on the eight lines below. If six or more land in the "ready" column, start a small test this month. If three or more land in "not yet," fix those first; most are fixable in weeks, not years.

QuestionReady to testNot yet
Have people asked you for career help without being prompted?Friends, former colleagues or LinkedIn contacts ask you to look at a resume or prep them for interviews several times a yearNobody has asked; the idea came from an ad or a course
Can you name one problem you solve better than most?"Getting a mid-level engineer through a panel interview" or "negotiating a first manager offer""Helping people find their purpose at work" with no specific outcome
Does your employer allow outside paid work?You have read the handbook and the outside-work or conflict-of-interest clause allows it, possibly with disclosureYou have not checked, or the policy prohibits it
Could your coaching clients ever overlap with your employer's candidates or staff?No; you will turn away anyone in your company's hiring pipeline or workforceYour best leads are people you met through work
Do you have four to six protected hours a week?Two evenings or a weekend morning that you can hold for at least six monthsYour calendar already spills into weekends
Can you survive on your salary alone for a year?The coaching income is a bonus, not a bill payerYou need the side income to stay solvent within months
Can you stay inside coaching scope?You will refer out for depression, legal disputes and financial planningYou expect to handle whatever the client brings
Are you comfortable charging people you like?You can name a price out loud without apologisingThe thought of invoicing a former colleague makes you want to do it for free forever

The two questions that end most side hustles early are the employer and overlap rows, not the skill rows. HR and recruiting people are usually more skilled than they think and more conflicted than they realise.

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Will your employer care, and how do you avoid a conflict of interest?

Probably, and you should find out before you take a single paid client. Many employee handbooks include an outside-employment, moonlighting or conflict-of-interest clause, and HR professionals are the people expected to follow them most carefully.

Read four things before you start: the outside-work policy in your handbook, your offer letter or employment contract, any non-solicitation or non-compete terms, and your company's rules on using its data and equipment. If disclosure is required, disclose in writing and keep a copy. A short note saying you plan to offer independent career coaching outside working hours, to people with no connection to the company, on your own equipment, is often all it takes. If anything in those documents is unclear or restrictive, a short consult with an employment attorney in your state is cheaper than a dispute.

Then set your own lines, which usually need to be stricter than the policy:

  • Recruiters: never coach a candidate who is in, or likely to enter, a process you or your agency runs. Coaching someone for an interview you also assess is a conflict, even if they pay you nothing.
  • HR business partners and managers: never coach current employees of your organization on a paid basis, and be careful with recent leavers whose exit you handled.
  • Everyone: no company laptop, no company email, no applicant tracking system lookups, no internal salary bands, no "I'll tell you what the hiring manager really thinks." Your value is general expertise, not inside information about a specific employer.
  • Visibility: decide early how public you want to be. A LinkedIn headline that says "career coach" will be seen by your colleagues. That can be fine; it just should not be a surprise.

These lines also protect the client. Someone paying you for interview prep needs to trust that you are on their side, which is hard to promise if you also sit on the other side of a hiring table they might face.

What would you actually sell?

Sell the narrow, urgent thing you already do at work, packaged so it fits around your job. For most people coming from HR, recruiting or management that means one of four offers.

  1. Resume and LinkedIn rebuild. A bounded, mostly asynchronous piece of work: an intake form, one call, a marked-up resume and a revised profile. It suits recruiters who have screened thousands of applications.
  2. Interview preparation. One to four sessions of mock interviews with structured feedback, ideally for a specific role type you know well (engineering panels, sales role plays, case interviews for operations roles). It suits anyone who has sat on hiring panels.
  3. Promotion and first-manager coaching. A short package around a promotion case, a performance review or the first ninety days as a new manager. It suits HR business partners and managers who have run calibration meetings.
  4. Offer negotiation. One or two sessions around a live offer: what to ask for, how to phrase it, what to accept. It suits recruiters and compensation specialists, as long as you stay general and never use an employer's confidential pay data.

Notice what is missing: open-ended "career clarity" or "find your purpose" coaching. It can be valuable work, and some side-hustle coaches grow into it, but it is harder to sell as a beginner, harder to fit into two evenings a week, and harder to describe in one sentence. Start where your credibility is obvious. When you are ready to package the work properly, our guide on how to create a career coaching program walks through outcomes, session structure and pricing, and these career coaching activities give you exercises to use inside sessions.

How much can you charge, and how much will you really earn?

Published rates suggest something in the region of one hundred to a few hundred dollars per session for career coaching, but your side income depends far more on how many paying clients you can find than on the rate. No figure here is a promise of earnings.

Our 2026 Coaching Business Report compiles salary-aggregator data (PayScale, ZipRecruiter and Glassdoor) alongside community-reported rates. It lists career coaching at roughly $100 to $250 an hour, with entry-level coaches more often at $75 to $150 (a community-derived estimate), and a sample of published career coach session rates running from $99 to $280. The same report lists typical career packages at $99 to $280 for a single session, $500 to $1,000 for a four-session job search sprint, and $1,200 to $2,500 for an eight-session, three-month career transition package. For a wider benchmark, the International Coaching Federation's Global Coaching Study 2025 reported an average fee of $234 an hour across all the coaches it surveyed, most of whom are not career specialists.

Compare that with what you already earn. According to the Bureau of Labor Statistics, as listed in November 2026, the median annual wage for human resources specialists was $75,940 in May 2025, and for human resources managers it was $149,280. That comparison is the honest reason most people keep this as a side practice for a while: a salary comes with benefits, paid leave and no self-employment tax, and a handful of coaching clients a month does not come close to replacing it.

The better way to set your own price is to start from the outcome and the time. If an interview prep package takes four fifty-minute sessions plus two hours of preparation and follow-up, you are selling about six hours of your evenings. Decide what those hours are worth to you after tax, check it against the ranges above, and price the package as a whole rather than by the hour. People buying help with a job search compare your package to the cost of a longer search, not to your hourly wage.

How many hours a week does a career coaching side hustle take?

Plan on four to six hours a week for a small practice of two to four active clients, and expect the non-coaching hours to surprise you. Coaching is only part of the time; preparation, follow-up, admin and finding the next client fill the rest.

The weekly split below is an illustrative example, not a benchmark. It assumes two interview-prep clients and one resume client in the same week.

Task (illustrative week)TimeWhen it usually happens
Live sessions (three at 50 minutes)2.5 hoursTwo weekday evenings and a Saturday morning
Preparation (reading the intake, the job description, the resume)1 hourLunch breaks, never on work time you are paid for
Written follow-up (marked-up resume, feedback notes)1 hourAfter each session, while it is fresh
Admin (scheduling, invoices, chasing forms)0.5 hourShrinks a lot once booking and payment are automated
Finding clients (posts, referrals, one discovery call)1 hourWeekend mornings
TotalAbout 6 hoursHold the same slots every week so clients can book them

Two habits keep the hours from creeping. First, publish fixed availability (for example Tuesday and Thursday from 7 to 9 pm and Saturday from 9 to 12) and let clients book only those windows. Second, make resume work asynchronous wherever possible: an intake form and a marked-up document often help a client more than a third live call. A good career coaching intake form does a lot of the preparation for you.

Do you need a certification or a license?

No law in the US requires a credential to call yourself a career coach, but some states do regulate the title "career counselor," so choose your words carefully. A credential is optional for a side practice, and useful later if you want corporate or platform work.

The BLS notes on its career counselors page that some states require career counselors to be licensed, and that counselors in private practice may also need a license. If you are not licensed, describe yourself as a coach, not a counselor, and check your state's rules before you use any protected title.

On credentials, the International Coaching Federation runs the one most corporate buyers recognise. Its entry-level ACC is commonly cited as needing about 60 hours of coach-specific training and 100 hours of coaching experience; the ICF experience requirements page sets out what counts. Confirm the current figures on ICF's own pages before you plan around them. For a side hustle, a sensible order is: start with paid clients in your niche, log every hour from day one, and decide on training once you know you enjoy the work. Your HR or recruiting background is often what the client is paying for; coach training improves how you deliver it.

If you want people around you while you figure this out, there are good options. Our roundup of coaching communities for career coaches compares several. We also run the Coachful Collective, a year-long program for building a coaching business with weekly live group coaching calls, the step-by-step CLIMB curriculum, daily written feedback from the Coachful team in a private community of coaches, and a year of Coachful Pro included.

Where does career coaching stop and therapy, legal or financial advice begin?

Career coaching covers goals, job search strategy, interviews, promotions and workplace decisions. It does not cover mental health treatment, legal advice or financial planning, and side-hustle coaches with HR backgrounds are especially likely to be asked for all three.

  • Mental health. A layoff or a stalled career can bring low mood, anxiety or hopelessness that lasts most days. When that is what you are seeing, say so kindly and suggest a licensed therapist or counselor; you can keep coaching the job search alongside their care if both agree. If anyone mentions thoughts of harming themselves, stop the session agenda and point them to emergency services or a crisis line right away.
  • Legal questions. Severance terms, non-competes, discrimination, wrongful termination and immigration status belong with an employment or immigration attorney. Your HR experience makes you tempting to ask; resist answering as if you were their lawyer.
  • Money. You can help someone think through an offer, but retirement accounts, equity tax treatment and debt plans belong with a qualified financial or tax professional.

Write those lines into your agreement so they are clear before the first session. Our career coaching contract template includes scope and referral wording you can adapt; have a local lawyer review it before you rely on it.

What does the path look like from month 0 to month 12?

Most side practices move in three stages: proving demand, making it repeatable, then deciding what it should become. The timeline below is an illustrative path, not a schedule anyone has to hit.

Illustration of a footbridge built plank by plank beside a solid rail line, ending at a lit doorway
A side practice gets built one plank at a time beside the job that pays the bills.
WhenFocusWhat "done" looks like
Month 0Permission and positioningEmployer policy read and any disclosure sent; one offer written in one sentence; your conflict rules written down
Month 1PilotThree to five pilot clients at a reduced price, each with an intake form, an agreement and a short written review afterwards
Month 3First full-price clientsBooking page, payment link and agreement in place; first clients at your real price; referrals from pilot clients
Month 6Repeatable packageOne package with a fixed number of sessions and a clear result; templates for prep and follow-up; hours logged for any future credential
Month 9Second offer or group testEither a second offer (for example negotiation sessions) or a small group pilot, depending on what clients asked for most
Month 12DecideKeep it as a side practice, grow it deliberately, or stop; based on twelve months of real numbers, not hope

The month 12 review deserves real weight. Look at how many paying clients you served, what you earned after costs and tax, how many hours it took, and whether you still look forward to Tuesday evenings. Each of those answers can point a different way, and all of them are legitimate. If a group format looks like the next step, our group career coaching pilot plan shows how to test it without risking your reputation.

An illustrative composite: Dana, HR business partner

Dana is a composite we built to show how the stages fit together, not a real customer or a testimonial. Dana has eleven years in HR, the last four as a business partner for an engineering group, and keeps getting asked by friends to prepare them for interviews.

In month 0, Dana reads the handbook, finds that outside work is allowed with written disclosure, and sends a two-paragraph note to their manager. Dana sets two rules: no current or former employees of the company, and no candidates for roles in industries the company hires from heavily. The offer becomes "interview preparation for mid-level engineers moving into their first senior or staff role."

In month 1, Dana runs four pilot clients at a reduced price, all from their personal network outside work, and asks each for a short written review. Two say the mock panel interview was the most useful part; one says the written feedback after the session was what they reread before the real interview. By month 3, Dana has a three-session package built around exactly those two things and books two full-price clients through referrals. By month 6, the package is stable, Dana coaches about three clients a month on Tuesday and Thursday evenings, and the hours are logged in case an ICF credential makes sense later.

At month 12, Dana decides to keep it as a side practice for another year. The numbers say it is real but small, the work is enjoyable, and the day job still pays for things a side practice cannot. That is a good outcome, not a failure. The point of the composite is the sequence: permission, a narrow offer, a cheap test, then a decision based on evidence.

Which one looks like you?

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What does it cost to start, and what does the money math look like?

A career coaching side practice is cheap to start: the real costs are a few tools, insurance, optional training and tax. Every number in the table below is an illustrative example except where a source is named; your own costs will differ.

ItemTypical costNotes
Coachful (booking, payments, agreements, programs, client app)Lite: $29/month for up to 5 clientsLower plans cap the number of clients, which suits a side practice; a free trial exists
Card processingA percentage of each paymentCharged by your payment processor, not your coaching platform; check their published rates
Professional liability insuranceVaries by state, provider and coverThe SBA describes it as protection against "malpractice, errors, and negligence" for service businesses; get quotes
Business registrationFrom nothing (sole proprietor) to state filing fees (LLC)An EIN from the IRS is free
Coach training (optional)Widely varying; check accredited programs directlyNot required to start; useful for corporate work later
Self-employment tax15.3% of net self-employment earningsApplies once net earnings reach $400 in a year (IRS)

Now the income side, again as an illustrative example. Suppose you sell a three-session interview prep package at $600 and sign two clients a month for ten months of the year. That is $12,000 in gross revenue. Subtract processing fees, software, insurance and any training, then set aside money for income tax and the 15.3% self-employment tax on your net profit. What remains is what the side hustle is really worth to you, and it is usually well under the headline figure. Treat that sum as a test of demand, not a forecast.

The tax basics nobody mentions in the ads

In the US, side income from coaching is self-employment income. According to the IRS:

  • You report it on Schedule C as a sole proprietor, and you owe self-employment tax of 15.3% (12.4% Social Security plus 2.9% Medicare) once net earnings reach $400 or more in a year.
  • For 2026, Form 1040-ES lists $184,500 as the maximum combined wages and self-employment earnings subject to Social Security tax. If your salary is already near that, it changes your math; most people's is not.
  • If you expect to owe $1,000 or more when you file, you generally need to make estimated tax payments, due on April 15, June 15 and September 15, 2026 and January 15, 2027 for the 2026 tax year (Form 1040-ES). Many people with a salary increase their paycheck withholding instead, which the IRS also allows.

The SBA describes a sole proprietorship as "a good choice for low-risk businesses and owners who want to test their business idea," and notes that an LLC protects owners from personal liability "in most instances" (SBA, business structure). For a side test, many people start as a sole proprietor and revisit the structure once income is steady. Your situation may differ, so check with an accountant or attorney. Our guide on whether coaching is tax deductible covers the expense side.

How can you test it cheaply before committing?

Run a small, time-boxed pilot with real people and real money before you build anything elaborate. Four weeks, three to five clients and a reduced price will tell you more than three months of planning.

A former recruiter running a mock interview over video from a spare bedroom in the evening
A pilot mock-interview session from a spare bedroom, the cheapest way to test whether people will pay.
  1. Write the offer in one sentence. "Three mock interviews and written feedback for product managers interviewing at growth-stage companies." If you cannot write it in one sentence, the offer is not ready.
  2. Ask ten people, not a thousand. Message ten people from your personal network (not your employer's) who fit the offer or know someone who does. Explain it is a pilot at a reduced price in exchange for honest feedback.
  3. Charge something. Free pilots test whether people like you; paid pilots test whether they will buy. Even a modest price changes how seriously both sides take the sessions.
  4. Use a simple process. An intake form, a short agreement, a booking link and a payment link. You can start with tools you already have, but keep the client's experience clean.
  5. Collect structured feedback. Ask three questions after the last session: what was most useful, what was missing, and would they pay full price for it or recommend it. Write the answers down the same day.
  6. Decide in week five. If at least two people would pay full price or have referred someone, build the full version. If nobody would, change the offer before you change the marketing.

Be careful with what you publish from the pilot. The FTC's Endorsement Guides say testimonials must reflect honest opinions, and that exceptional results need proof they are what people generally achieve, or the ad must make clear the generally expected results. "Landed a job at a top company after three sessions" may be true for one client and still misleading as a headline. The FTC's consumer advice on coaching program scams also warns that guaranteed income or a "proven system" is a red flag; avoid promising a job, a raise or a salary number in your own marketing for the same reason.

What does starting look like in Coachful?

Once the pilot proves demand, Coachful is where you can run the practice: your offer, booking and payments, agreements, programs and a branded client app, with one login for you. Here is how that maps to a career coaching side hustle.

Your offer. You describe who the offer is for and the result it promises, then set what clients get and the price. For a side practice this is where "three mock interviews and written feedback for product managers" becomes a page someone can read and buy.

Coachful offer editor showing offer type, name, cover image, who it is for and the promised result for a 90-day program
The offer editor with demo data: who the offer is for, the result it promises, and tabs for what clients get, price and sharing.

Booking and payments. Booking pages follow your availability rules, buffers and minimum notice, detect the client's time zone, and sync two ways with Google, Apple/iCloud or Outlook calendars, so your day-job meetings block your coaching slots automatically. Sessions can use built-in video or auto-created Zoom, Meet or Teams links. You can ask intake questions at booking, sell paid sessions and session credits, and take payment through your own Stripe or Razorpay account, including payment plans and coupons. Coachful charges no platform fee on those payments; only your processor's fees apply. Coaching agreements with e-signature go out before the first call and stay on the client record.

Coachful session types list with a free 20-minute discovery call, strategy session, 1:1 coaching session and half-day deep dive
Session types in demo data: a free 20-minute discovery call, a strategy session, a 1:1 coaching session and a half-day deep dive.

Programs. If your package runs over several weeks, a program can hold weekly goals, daily tasks, check-ins and resources such as a resume checklist or interview question bank. The client sees it in their app between sessions, which helps when you only meet once a week.

The client app. Clients get one place, under your branding inside the Coachful app, for their program, messages, habits and resources.

Coachful client app on phones showing habits with progress rings and an enrolled program at week 2 of 5
The client app with demo data: habits with progress rings and reminders, and an enrolled program at week 2 of 5.

Why Coachful stands out: a free white-glove service. From Create, under "We'll build it for you," you describe what you want built, such as a website, a sales page for your offer, a program, an intake form or an email sequence, and attach reference links and files like your logo or current resume template. The Coachful team builds it inside your own account, usually within about 24 hours. Nothing is invented: no fake credentials, testimonials or prices; gaps are left for you to fill. It does not include recording videos, logo design, ad management or ongoing marketing. For one leadership coach with a website renewal days away, the team built one clean homepage with a repeated "talk with me" button. Read more about the white-glove build service.

This short walkthrough shows onboarding, from first login to a working practice:

What Coachful is, who it is for, and what it does not do. Coachful is a coaching platform that brings booking, payments, contracts, programs, courses, community, a website with funnels and email, and an AI assistant into one subscription. It suits coaches who deliver programs rather than single sessions, solo coaches who may grow into a small team, and people replacing several separate tools. It is not HIPAA-certified, does not support PayPal, has no permanent free plan, and is not a general website builder. If you also want to track hours toward an ICF credential, it counts coaching hours and distinct clients against ACC, PCC and MCC thresholds (see ICF hour tracking). To start, take the free trial and request a free white-glove build. More on the niche setup is on our page for career coaches, and if you are comparing tools first, our list of coaching software for part-time coaches covers the options.

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A laptop in a public library study room showing a list of booked discovery calls beside a highlighted job description
Saturday mornings in a library study room: a typical slot for side-hustle discovery calls.

What mistakes and myths sink a career coaching side hustle?

Most side practices that fail do so for boring reasons: no permission, no niche, no price, or no protected time. The myths are what make those mistakes feel reasonable.

  • Myth: "My network will fill my calendar." Your network will give you your first few clients. After that you need referrals and a simple way to be found, which is why asking pilot clients for a written review and a referral matters.
  • Myth: "I need a certification before I can charge." Not legally, for coaching. Credentials help with some buyers; they rarely matter to a job seeker with an interview next Thursday.
  • Myth: "A side hustle should replace my salary within a year." Some do, most do not, and no one can promise yours will. Plan for a small practice and treat anything more as a bonus.
  • Mistake: coaching people from work. It is the fastest way to turn a side hustle into an HR case, especially when you are the HR person.
  • Mistake: selling "career clarity" when people are searching for "interview help." Broad offers are harder to buy. Lead with the narrow, urgent problem and widen later.
  • Mistake: unlimited messaging. Offering "text me anytime" sounds generous until a client sends three resume drafts during your work day. State response times in your agreement.
  • Mistake: skipping the paperwork. An intake form and an agreement feel formal for a friend of a friend. They prevent most misunderstandings about scope, refunds and confidentiality.
  • Mistake: ignoring tax until April. Self-employment tax on side income surprises people. Set aside a share of every payment from the start.

If you are deciding between this and other paths, our guides to side hustles for teachers and nurses show how the same decision plays out in other professions, and how to start a career coaching business covers the full-time route once the side practice outgrows its evenings.

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Frequently asked questions

Is a career coaching side hustle worth it?

It can be, if you have a specific skill people already ask you for, your employer allows outside work, and you can protect a few hours a week for at least six months. It is rarely worth it as an escape plan from a job you dislike, because the first year is usually small. Run a paid pilot before deciding.

Can I do career coaching while working in HR?

Often yes, if your employer's outside-work and conflict-of-interest policies allow it and you never coach current employees or people in your company's hiring pipeline. Read your handbook and contract first, disclose in writing where required, and use your own equipment and email. An employment attorney can review anything unclear.

Can recruiters coach candidates on the side?

Only candidates who have no connection to any process you or your firm runs. Coaching someone for an interview you also assess, or for a client you recruit for, is a conflict of interest. Many recruiters avoid the issue by coaching in a different industry or role family from the one they recruit for.

How much should I charge as a beginner?

Our 2026 Coaching Business Report lists entry-level career coaching at roughly $75 to $150 an hour as a community-derived estimate, with published career session rates in its sample running $99 to $280. Price a package by the outcome and the total hours it takes you, then check it against those ranges. Pilot clients can get a reduced price in exchange for feedback.

Do I need an LLC for a side coaching business?

No, in the US you can operate as a sole proprietor, which the SBA describes as a good choice for owners who want to test a business idea. An LLC adds liability protection "in most instances" but does not change self-employment tax on its own. Check with an accountant or attorney before choosing.

Do I need a license to be a career coach?

Coaching itself is not a licensed profession in the US, but the BLS notes that some states require career counselors to be licensed, including some in private practice. Call yourself a coach rather than a counselor unless you hold the relevant license, and check your state's rules.

How many clients can I handle alongside a full-time job?

As an illustrative example, two to four active clients is a manageable load for four to six hours a week, once preparation, follow-up and admin are included. Resume work done asynchronously stretches that further. Fix your availability windows so client work cannot spill into your day job.

Should I get ICF certified before starting?

You do not need to. Many side-hustle coaches start with paid clients in their niche, log every coaching hour, and decide on training once they know they enjoy the work. If you later want corporate or platform work, an ICF credential such as the ACC becomes more useful; confirm current requirements on ICF's site.

What is Coachful's free white-glove service?

Every Coachful plan includes a free build service: you describe what you need, such as a website, a sales page, a program or an intake form, attach references, and the Coachful team builds it inside your account, usually within about 24 hours. It does not invent credentials, testimonials or prices, and it does not cover videos, logo design or ongoing marketing.

When should I go full time?

Only when twelve months of real numbers show steady demand, you have a financial cushion, and you have accounted for losing a salary's benefits and paying self-employment tax. For many people the right answer is to keep a small side practice for longer than they expected. Our guide on starting a career coaching business covers the full-time move.

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